Pre-Roll Ads May Affect Viral Videos Alex Gerage, February 20, 2010 If you are one of many who find the 15 second pre-roll advertisements placed before online videos increasingly annoying, chances are you’re about to get a little more peeved. Jim Louderback at Advertising Age has an informative assessment on the bottom line success of pre-roll ads, and why this traditional…
Joss Whedon To Do Comic-Con Documentary Dan Koelsch, February 20, 2010June 6, 2010 Ever wonder what a Comic-Con fanatic does to prep for the big day every year? Well, now you’ll get to thanks to a documentary being made by Joss Whedon and award winning director Morgan Spurlock. Find out more after the jump.
New Sexual Kick Ass Red Band Trailer Kris, February 19, 2010 An international trailer and poster for Kick-Ass was released earlier this month and now there’s a new red band trailer that’s much more vulgar and bloody, among other things. It’s another profiling trailer for Marv that is similar to the trailer for Hit Girl, the murderous foul mouthed little girl seemingly…
Tron Legacy Site Reveals Cities, But Why? Dan Koelsch, February 19, 2010August 17, 2010 Update: The list of cities has been updated to include the missing city and to replace one. As we reported yesterday, the Zero Hour website for Tron Legacy not only has a coded countdown, but also a block of text slowly being revealed. Now we know that the text is…
Surviving The Economic Crisis… There’s An App For That Craig Skinner, February 18, 2010February 18, 2010 One of my biggest problems with the work of Michael Moore, especially in his recent film, Capitalism: A Love Story, is that it often feels as if Moore is talking down to the audience. The experience for me of watching a film by Moore is akin to listening to someone…