Michel Gondry Directs Jimmy Kimmel Live Dan Koelsch, January 15, 2011 As a smart marketing ploy to promote this weekend’s release of his superhero film The Green Hornet, Academy Award winner Michel Gondry guest directed a special episode of Jimmy Kimmel Live on Thursday. If you know anything about the director, then you know this wouldn’t be just any episode. Watch the whole thing after the break. Viral Marketing Viral Videos Jimmy Kimmel LiveMichel GondryThe Green Hornet
Even More LOST LOL Captions February 11, 2010Our partners over at Fused Film have yet again found a hilarious batch of LOST captions, most stemming from the end of last season and this season’s premiere. Check out my favorites after the jump. Read More
Tron Legacy Sequel Already In Production April 7, 2010June 6, 2010A lot of people are excited for Tron Legacy to come out in December, especially with the intricate viral campaign that is already going on. Both fans of the original Tron and new fans introduced to the film via the Internet or DVD are anticipating the movie’s release. We are… Read More
Writer Damon Lindelof Talks About “Prometheus” Viral Campaign August 4, 2012August 4, 2012The Wall Street Journal has a really interesting interview with Prometheus writer Damon Lindelof about the film’s viral campaign. The campaign kicked off with the TED conference video and focused on Weyland Corp., the company funding the trip. WSJ’s interview focuses on the various viral videos put out, including ones… Read More