Super 8, Battle: Los Angeles, And More To Air Super Bowl Spots Alex Gerage, January 22, 2011 While speculation has grown quite fierce in recent weeks, it appears we finally have a solid idea of what films will be advertised during Super Bowl XLV. The Hollywood Reporter has released the list of films that viewers can expect to see commercials for both before and during the game. Hit the jump to see what is in store.Even with an approximate $3 million price tag per 30 second spot, it appears movie studios are going all out as far as buying up space for some of 2011’s biggest releases. A number of films will have spots during the game, including a few that we have covered for their viral marketing efforts: Super 8, Limitless, Transformers: Dark of the Moon, Thor, Captain America: The First Avenger, Cowboys & Aliens, Pirates of the Caribbean: On Stranger Tides, and Rango. In what many deem is a cost effective decision, The Hollywood Reporter also notes that several films, including Battle: Los Angeles, The Eagle, Kung Fu Panda 2, Priest, and Just Go With It, will be represented during pregame festivities. As the big game approaches, expect to see more information emerge over what specifically viewers will see in these commercials. I know I am most excited to finally see some footage from Captain America: The First Avenger. If there’s a particular spot you are looking forward to, let us know what it is in the comments section below. The Super Bowl will air on Fox on February 6th. News Viral Marketing Battle: Los AngelesLimitlessSuper 8Super Bowl
Tron Legacy Email Gives Clues To Cities February 24, 2010December 1, 2010Today is the big day for the Tron Legacy viral. If you signed up on FlynnLives.com, then you should have gotten an email last night that hints at what the cities on the Zero Hour site are for, as well as how the countdown ending today relates. If not, then… Read More
“The Amazing Spider-Man” Viral Campaign Slings Into WonderCon March 18, 2012March 21, 2012As was to be be expected, the viral campaign for Columbia Pictures’ The Amazing Spider-Man picked up some steam at WonderCon this weekend. In conjunction with Sony’s panel yesterday afternoon, there were a few updates to the campaign. Get the details after the break. Read More
Loving Shows Like Homeland: Terrorism and All January 31, 2013November 5, 2013Who says scripted TV is dead? A recent ratings report by the Huffington Post described how the scripted TV show, “Homeland”, set its own ratings record on Sunday, Dec. 9, 2012 when it attracted 2.36 million viewers at its 10 p.m. time-slot. These high-ratings numbers surpassed “Homeland”‘s previous week’s episode,… Read More