FRINGE: Divisions – Get A Look At Your Alternate Reality Caleb Hamilton, April 22, 2011 We’ve been covering the recent countdown to a major event happening on FOX’s show Fringe. That countdown runs out during tonight’s episode. In the mean time, you can join Fringe Division and get a look at the life of the alternate version of yourself in a new online game, FRINGE: Divisions. More after the jump! FRINGE: Divisions is a game played through interactive videos. You can link the game to your Facebook or play as “John Doe” or “Jane Doe”; the choice is yours. In the game, you play as a new recruit of the FBI’s Fringe Division. You meet Dr. Walter Bishop, who will show you what he learned about “…the alternate you.” Watch the first part below: After you have a look at what the other you’s life is like, you’re asked to enter some information. You’ll notice that only the first part of the game is unlocked right now. Once the team is ready, you’ll be notified by Astrid when the next mission is ready. Play along and let us know what you think! Fringe airs Fridays at 9 PM on FOX. Viral Marketing Viral Videos FoxFringeonline gameSprint
You Might See Warning Signs for “The Darkest Hour” December 1, 2011 Summit Entertainment is hoping to replicate the success of Sony’s District 9 viral campaign by creating and supposedly posting warning signs for the alien monsters featured in the upcoming horror film The Darkest Hour. Check out all the signs, courtesy of First Showing, after the break. Read More
This Week In Viral – Finally, D-9 is Back! March 8, 2009July 18, 2010 As mentioned in last week’s TWIV, the viral for District 9 seems to be back out of nowhere. There are viral web ads on sites like slashfilm.com and even Facebook (thanks to David and Sajin for the tips). Also, the main viral site, D-9.com has a new intro video and… Read More
New Service Gives Low-Budget Films, ARGs a Chance January 17, 2010January 17, 2010 A new service called Hukilau is offering low budget projects, like independent films and alternate reality games (ARGs), funding through a concept known as “crowdsourcing.” The service allows members of the Hukilau community to become producers of independent films or remain consumers, by watching and rating the films. Read More