New Super 8 Editing Room Clips Reveal Spacecraft and More On Alien Dan Koelsch, June 1, 2011 The Super 8 Editing Room now has a lot more clips thanks in part to the new Development Room. We finally get to see some of the spacecraft the alien came on, as well as a clue as to how those cubes fit into this whole thing. Get all the details and see the new clips after the break. In the Paramount film Super 8, an alien breaks out of a train that is transporting it from Area 51 to a military base in Ohio. The film takes place in 1979, but one part of the extensive viral campaign is this editing room, which is slowly piecing together a film reel that shows experiments on the alien and its technology ranging from at least 1958 to 1962. The black and white documentary has already shown scientists testing white cubic objects, though what they were, or how they related to the alien were unknown. Recent clips have also talked about the alien itself, showing its cage and saying how it prefers a subterranean dwelling.The new clips finally show parts of the alien space craft, and we learn that the hunk of meat we see Dr. Woodward pushing on a cart is actually food for the creature. Also, we find out a bit more about how the government got hold of the alien. The narrator mentions that they were afraid it didn’t survive the nuclear blast, but it actually went into some kind of hibernation. There is also video and narration about how something, most likely the spacecraft, broke up into extremely durable “component cube parts” after a barrage of testing. It sounds like the cubes are the spacecraft itself, but the video seems to still show part of the spacecraft, though the footage is black and white and grainy, so it’s hard to tell. Take a look at the newest clips yourself and let us know what you think (be sure to see them in context at the Editing Room to get the full picture).Keep up to date with the newest clips by going here, and follow our coverage of Super 8, which is directed and written by J.J. Abrams, at our Super 8 Hub. ARGs & Campaigns Viral Marketing S8 Editing RoomSuper 8
Toy Story 3 Viral Video: Groovin’ with Ken! May 31, 2010May 31, 2010The Disney Pixar YouTube channel has released a new video called “Groovin’ with Ken!”, an interview with the Ken doll featured in Toy Story 3 (voiced by Michael Keaton). It’s a pretty clever way to introduce us to the new character, and continues the film’s successful viral marketing campaign. Check… Read More
‘X-Men: Days Of Future Past’ Has A Speedy Social Media Marketing Campaign September 25, 2014September 25, 2014Following the launch of the latest viral marketing campaign from the X-Men film franchise, comes the latest social media campaign to promote the Blu-ray/DVD release of the upcoming X-Men: Days of Future Past. To capitalize on the popularity of Quicksilver, which was probably one of the most surprising characters considering… Read More
Will We See More Hulk? August 3, 2009August 3, 2009There has been a lot of talk in recent days about the future of Ed Norton’s Incredible Hulk in the Marvel movie universe. The film blog Nuke The Fridge first broke the story that Ed Norton may appear in Iron Man 2 as both Bruce Banner and the Hulk. I… Read More