Warner Bros.’ “Contagion” Finally Goes Viral Dan Koelsch, September 1, 2011September 1, 2011 Just when we thought that Steven Soderbergh’s Contagion missed a great viral opportunity (pun intended), it turns out Warner Bros. and Participant Media had just decided to go a different route. They instead used the Participant Media-owned Take Part website to create an interactive experience for fans. Get the details after the break. The studios behind the film created a Social Action Campaign “with the goal of raising awareness through popular entertainment.” Check out the site TakePart.com/Contagion to see the following features.Interactive “Health Map” : a view of virus outbreaks around the world and near YOU, in REAL-TIMEPandemic Infographics : a visual showcase of five pandemics (H1N1, Cholera, Smallpox, HIV/AIDS, Spanish Flu) that changed the worldVirus Hunters : exclusive video interviews with experts who study the infectious agents that could lead to future pandemicsPandemic Games : fast facts, quizzes and a Facebook game about how easily viruses can be spread, pandemic prevention, preparedness, response, resources, curing and containing, eradication and spread. Contagion, written by Scott Z. Burns and starring Matt Damon, Kate Winslet, and Jude Law, is an action-thriller centered on the threat posed by a deadly disease and an international team of doctors contracted by the CDC to deal with the outbreak. The films opens September 9th and you can follow on Facebook. ARGs & Campaigns Viral Marketing Contagion
“Evil Dead” Contest Wants To Know If You’re The Ultimate Fan December 7, 2012April 15, 2015To prove you’re the ultimate Evil Dead fan, Sony Pictures has set up a simple contest on the official Facebook page for the film. There you will click the like button and proceed to fill out a form with your name, phone number, age, and reason why you are the… Read More
MTV Movie Award Nominees Include District 9, Paranormal Activity, Sherlock Holmes, Avatar and More May 27, 2010May 27, 2010All those people that demanded Paranormal Activity to be released in theaters are called back into action again: Katie could use your help in winning an MTV Movie Award. As for the District 9 fans, Sharlto could get some help as well for the same award. Find out how to… Read More
Events A Quick Recap Of My First Time At Butt-Numb-A-Thon December 13, 2013December 14, 2013It’s taken me several days to get back to normal and compose my thoughts after attending my first ever Butt-Numb-A-Thon in Austin, Texas. Held every December since 1999, the event is hosted by Ain’t It Cool‘s Harry Knowles in order to celebrate his birthday, and it’s a 24 hour movie… Read More