“Apollo 18” Viral Site Gives Us Two More Documents Dan Koelsch, September 2, 2011 We thought it was over, but on the found footage thriller’s opening day, we have two more documents from the secret Apollo 18 mission thanks to Cerberus Station 9. Get the details after the break. The first document, titled “embassy”, is a memo from the Soviet Union to the United States that suggests that the two countries (who were not exactly simpatico at the time) should join forces in space exploration to keep the planet safe. This gives an interesting alternative history as to how the Apollo Soyuz Test Project came to be. Obviously whatever happened on the moon during the Apollo 18 scared both nations into working together.The second document is more innocuous. It’s simply the official Mission Plan for Apollo 18.Hopefully even more documents come out this weekend, and we’ll let you know in our review tomorrow how they fit in with the film. Follow all our coverage on our Apollo 18 Hub. ARGs & Campaigns Viral Marketing Apollo 18Cerberus Station 9
“Community” #SixSeasonAndAMovie Campaign Looks Hilariously Similar To “The Social Network” April 22, 2014April 21, 2014There was a time when fans of a sitcom or drama would send a massive amount of postage mail to TV studio execs to keep their show alive. But in an age of social media, we now have the much more cost-effective hashtags and memes to turn to. One praticular… Read More
“Gone Girl” Trailer Launches A Terrific Bone Chilling Viral Campaign April 14, 2014April 17, 2014David Fincher may have dropped out as director of Sony Pictures’ upcoming Steve Jobs’ biopic, but we still have his adaptation of Gillian Flynn‘s mega-bestseller Gone Girl to look forward to. Now at first it may seem like a film like this would not have a viral marketing campaign. But… Read More
Viral Marketing Fans Of NBC’s “Hannibal” Unite Today For Twitter Campaign To Renew The Show May 1, 2014May 1, 2014Some of the major fan groups of NBC’s Hannibal (or “Fannibals” as they call themselves) are coming together for a Twitter campaign today at 2 pm Eastern to help save the show. With no word yet on Hannibal‘s fate and NBC’s official slate of programming being announced on May 12th, the “Fannibals”… Read More