Win ‘Tweet to See it First’ and See “Paranormal Activity 3” Before Its Release Michael Lee, September 28, 2011September 28, 2011 Yesterday, Paramount’s marketing team sent out clips for Paranormal Activity 3 to horror specified blogs and now they have unveiled another part of their marketing scheme to have tweeters tweet to see it first. The studio has launched a campaign early this morning where the top 20 cities in the country who tweet the most will see the film three days before its official release. Head to the official www.ParanormalMovie.com and enter your city for the competition if you don’t already see it. Hit the jump for further details.Fans can go to www.ParanormalMovie.com and select their city from a global map, which will also serve as the point of entry to create a tweet with a special set of hash tags that link directly to twitter. Once a tweet posts, it counts as a vote. A leader board will show the top 20 global markets in real-time.Your tweet should look like thisTweet to see it First! Bring Paranormal Activity 3 to your city early. #ParanormalActivity #LosAngeles Vote: http://www.paranormalmovie.comSo if you want to enter your city for this competition, simply replace the #losangeles with the city you currently reside in.The competition ends 1:59 p.m. PDT on Thursday, October 13th. The top 20 cities will be announced on Friday, October 14th. Viral Marketing Paranormal Activity 3
Return of the Super 8 Secret (Updated) November 15, 2011November 15, 2011This month, the Super 8 Twitter account (@Super8Movie) has been tweeting about the Super 8 Secret and directing followers to Super8Tweet.com. Yesterday I did some digging and accidentally stumbled upon (no pun intended) what this site is meant for: a viral campaign for the home media release of Super 8…. Read More
Watch This New “Battle: Los Angeles” Video About The Original Event February 10, 2011Sony Pictures has posted a new video their website that goes over the original event from which Battle: Los Angeles is based. On February 24th, 1942, the military shot at something in the sky that they later claimed was a weather balloon. Watch the informative video after the break. Read More
2012: Soren Ulfert Has a New Blog and He’s Pissed! September 22, 2009September 22, 2009For those following the 2012 viral campaign, you’ll know that Soren Ulfert was the Communications Director at the Institute for Human Continuity until last week. We all knew something was brewing when Ulfert “resigned” from the IHC, and we were right. After a few days of silence, Ulfert is back,… Read More