“Tower Heist” Facebook App Lets You Steal Facebook Credits Dan Koelsch, October 16, 2011October 16, 2011 Universal Pictures’ Tower Heist is an action comedy about workers of a high-rise who conspire to steal $20 million from their employer who swindled them out of their life-savings. You can start your own heist on Facebook with the film’s Heist It Back Facebook App. Get the details after the break. There are one million Facebook credits up for grab, and you can easily steal some for doing even simple tasks. This official press release sums it up pretty tightly in this snippet: Fans are rewarded with Facebook Credits when they click a “Heist” button, get their friends to join the heist, or share a story of how they got their own brand of payback. Facebook Credits received through the “Heist it Back” promotion will be immediately deposited into the user’s Facebook account, and can be used in Facebook games and apps to buy virtual goods. So, get your Facebook fortune and blow it on Farmville supplies! Tower Heist, directed by Brett Ratner, is in theaters nationwide November 4th. The film’s star-studded ensemble cast includes Ben Stiller, Eddie Murphy, Casey Affleck, Alan Alda, Matthew Broderick, Judd Hirsch, Téa Leoni, Michael Peña, and Gabourey Sidibe. Follow the film on Facebook, Twitter, and YouTube. Social Networks Viral Marketing FacebookTower Heist
Help The Nazis Return to Earth in “Iron Sky” Sequel May 16, 2013 I did Nazi that coming! Bad puns aside, this news is a bit surprising. The Finnish indie sci-fi comedy Iron Sky is gearing up for a sequel called Iron Sky The Coming Race, and they are utilizing the same crowdsourcing technique that helped them fund the original film about Nazis… Read More
Propaganda Posters & Prequel Comic For Guillermo Del Toro’s “Pacific Rim” October 12, 2012 Viral activity is not limited to the web; it can go as far as physical face-to-face interactions. While there aren’t any particular viral campaigns for Pacific Rim that we know of, the poster for the New York Comic-Con could provide the inspiration needed to push one through. There will also… Read More
Viral Review: 9 September 30, 2009 Shane Acker’s 9 has been in theaters for a couple weeks now (read my review here). The viral has since died down, so it looks like it’s about time to review it. Sites used: Scientist’s Facebook Scientist’s laboratory 9’s viral campaign initially kicked off back in mid-June with the scientist’s… Read More