“The Girl with the Dragon Tattoo” Viral Leaks Footage and New Site Michael Lee, October 20, 2011October 20, 2011 The Girl with the Dragon Tattoo has some very exciting new viral activity and it requires some sharp eyes or knowledge of the source material. For those who are unfamiliar with the story disgraced publisher Steig Larsson (Daniel Craig) has been hired by Henrik Vanger, the former CEO of Vanger Enterprises, which he accepts — unaware that Vanger commissioned an investigation into Blomkvist’s personal and professional history carried out by private investigator Lisbeth Salander (Rooney Mara). In the latest mouth-taped-shut.com update, viewers can see a Super 8 style shot video, where the filmer is driving down a bridge and if you notice the following license plate you will see that it spells “glance” backwards. In addition you will notice a WIHIS tage, which stands for whatishiddeninsnow.com. The site will take you to a grid like website. What the grid means still remains a mystery. Viral Marketing Daniel CraigDavid FincherMouth-Taped-Shut.comThe Girl with the Dragon Tattoowhatishiddeninsnow
New 2012 E-mail: Ambassadors Chosen August 4, 2009I came home tonight to see a new e-mail from Soren Ulfert in my inbox: If you were interested in becoming an Ambassador but weren’t able to, there are still ways for you to help. For one thing, you can spread the word of the IHC’s mission to your friends… Read More
Alice in Wonderland Sends Out Book and Key To Bloggers January 7, 2010November 16, 2010Our friends at Firstshowing got a nice little present in the mail yesterday in the form of an Alice in Wonderland book full of surprises. In fact, there were books inside books (like those Russian dolls), and a USB drive shaped like a 19th century key. Pretty impressive set up,… Read More
Site News Editorial: What happens after District 9? August 12, 2009September 23, 2024With the upcoming release of District 9, many of you may be asking what will happen next, in terms of viral marketing. There’s no question that the District 9 viral campaign has been the biggest campaign we’ve followed in 2009, but it needs to be stressed that with the release… Read More