“The Girl with the Dragon Tattoo” Viral Leaks Footage and New Site Michael Lee, October 20, 2011October 20, 2011 The Girl with the Dragon Tattoo has some very exciting new viral activity and it requires some sharp eyes or knowledge of the source material. For those who are unfamiliar with the story disgraced publisher Steig Larsson (Daniel Craig) has been hired by Henrik Vanger, the former CEO of Vanger Enterprises, which he accepts — unaware that Vanger commissioned an investigation into Blomkvist’s personal and professional history carried out by private investigator Lisbeth Salander (Rooney Mara). In the latest mouth-taped-shut.com update, viewers can see a Super 8 style shot video, where the filmer is driving down a bridge and if you notice the following license plate you will see that it spells “glance” backwards. In addition you will notice a WIHIS tage, which stands for whatishiddeninsnow.com. The site will take you to a grid like website. What the grid means still remains a mystery. Viral Marketing Daniel CraigDavid FincherMouth-Taped-Shut.comThe Girl with the Dragon Tattoowhatishiddeninsnow
Viral In-Depth: Funny People July 7, 2009April 3, 2010At the end of May, we introduced you to some viral marketing Universal had implemented for Funny People, the Judd Apatow film starring Adam Sandler and Seth Rogen. Last week, we added the film to our list of viral campaigns we would be covering in depth, thanks to the viral… Read More
Super 8 Viral: New Chat Log Found On STIES October 25, 2010Two weeks ago, a chat icon appeared on the STIES desktop toolbar, and last week, we learned that Josh and the mystery man were planning to talk. Now we know (thanks to Super 8 News) that the two have had a chat, so what was said and what did we… Read More
“Super 8” Deleted Scene Features Rocket Poppeteers June 27, 2011We know that the Rocket Poppeteers side of the Super 8 viral campaign has a sponsoring tie-in with 7-Eleven. What we didn’t know is that the partnership originally made its way into the film itself. After the break, check out a deleted scene from Super 8 that has the kids… Read More