Isaiah Mustafa (The Old Spice Guy) is Luke Cage In Mysterious Trailer Dan Koelsch, May 29, 2011 The Daily Blam has found a promotional trailer for a superhero project, but the source is unknown. The video features Isaiah Mustafa, the actor best known as ‘The Old Spice Guy’ for his recent role in popular commercials and the well-received viral campaign for the Old Spice brand, as Marvel…
Another You. Another Chance. “Another Earth”. Caleb Hamilton, May 29, 2011 A few weeks back, we reported on a Fringe ARG that allowed you to take a look into the alternate universe and find out how the other you lives their life in a limited capacity. Now Fox Searchlight is giving you a chance to actually meet and interact with the…
Super 8: Development Room Revealed, iOS App Updated, and TV Spot References Viral Dan Koelsch, May 28, 2011 The past few days have seen a bunch of ARG-related updates to J.J. Abrams’ Super 8, a film we have been following since the viral campaign began. The biggest news of the week is the addition of a new website to follow that will apparently help reveal the final bits…
“Green Lantern” Gets ‘Got Milk?’ Ad, Viral Site, And More Alex Gerage, May 28, 2011 Remember when we were all worried that Green Lantern would not have much of a marketing push due to difficulties with its special effects? It seems that in the weeks since Warner Bros. tempered marketing expectations, fans have faced a barraged of trailers, television spots, viral websites, and much more….
Trailers Weekly: “The Smurfs 3D”, “Don’t Be Afraid of the Dark”, “The Descendants”, “Happy Feet 2” and more Michael Lee, May 28, 2011May 28, 2011 Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. There is something for everyone to watch in this…