Men in Black III: Follow Bugeyes On New Website Dan Koelsch, April 22, 2012 Are you one of the few people still following the Men in Black III viral campaign? If you are a bit confused by “The Men in Black Suits Are Real” Experience, then you’re in luck. Columbia Pictures has created a website that provides a flowchart to get you up to speed. Get the details after the jump. A teenager codenamed Bugeyes runs the website Men in Black Suits Are Real, in which is a bit self-explanatory. While he doesn’t have any proof nor has a full understanding of who the MIB are, his goal during this “experience” is to figure it all out. The website Following Bugeyes helps you follow along, as it has a flowchart on the left side. When you click on each box, it shows a snippet on the right that gives you more details.Right now the focus of BugEyes’ efforts is a mysterious cake from Baskin Robbins. It’s called Pink Surprise Cake, and as of this afternoon, someone has actually picked it up. We’ll have to see what this “surprise” is and if it means anything.Men in Black III opens in 3D on May 25th. Follow the viral campaign at our MIB3 Viral Hub. ARGs & Campaigns Viral Marketing Following BugeyesMen in Black IIIMen in Black Suits Are real
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More
Watch NBC’s Community Web Series April 23, 2010As we promised, NBC’s Community debuted their first ever webisodes yesterday on their homepage. In “The Spanish Video Assignment”, Abed and Starburns present their video assignment to the Spanish class. Though highly entertaining, the video didn’t follow the guidelines, so Professor Chang allows them to do it over again, as… Read More
Super 8 Viral: Countdown, D. Morris, and Hidden Images in Bootleg Trailer May 9, 2010June 12, 2010On Friday we told you about the viral site called Scariest Thing I Ever Saw for J.J. Abrams’ new mysterious film Super 8. Thanks to some analysis from Unfiction and Super 8 News, we are able to put a few pieces of the puzzle together, at least to lead us… Read More
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