Billboard for “The Dark Knight Rises” Will Blow You Away Dan Koelsch, June 23, 2012 You might not think of billboards as being an innovative piece of marketing, but when it’s done right, it demands attention. Case in point, a billboard in Hollywood for The Dark Knight Rises that utilizes all three dimensions. Check out an image, courtesy of /Film, after the jump. That’s not an optical illusion, there really is a hole in that billboard with the destruction spewing out. Pretty cool. Viral Marketing BillboardThe Dark Knight Rises
Flynn Lives: “TRON: The Next Day” Blu-ray Footage Leaked Online March 12, 2011March 12, 2011A few months ago, it was reported that new scenes, possibly even a teaser for ‘TR3N’, would be included with the DVD Extras of TRON: Legacy. At least one of those extras leaked online earlier today. The video is both a continuation and a brief summary of the viral campaign,… Read More
Marketing For Disney’s “Tangled” Picks Up With Double Rainbow Parody September 8, 2010If Disney’s Tangled, an animated alternative tale of Rapunzel, has proved anything, it’s that Disney has a unique marketing department. So far it’s been all concept art and no new trailers (with actual scenes from the movie) or even tidbits of its musical numbers. Now, seemingly out of nowhere, they… Read More
Super 8 Viral Update: Possible Craigslist Connection? July 1, 2010After we got the new print out from Scariest Thing I Ever Saw website, people have been looking deeper into the photo itself to find more clues. After some digging, it looks like there may actually be a lead that involves Craiglist and possibly a new viral site. Get the… Read More