“Looper” Mission 4 Is Easiest Yet Dan Koelsch, September 10, 2012September 10, 2012 Looper is a sci-fi action film written and directed by Rian Johnson. In 2077, murder is too difficult to get away with, so the mob sends back targets to 2047 to be wacked by hitmen called “Loopers”. Joseph Gordon-Levitt stars as Joseph Simmons, a top Looper who ends up being faced with closing his loop when his future self (Bruce Willis) is his next target. The film’s viral campaign has you become part of the Looper Network, but your target keeps escaping. Check out the details of Mission 4 after the break. For your latest mission, you need to get another four digit code to track your target, and this time the clues are in a trailer for the film hosted on Crave Online. The video has pop-up messages that spoon-feeds you the code, which happens to be a significant number. This time you track your target to the train tracks. Like usual, you then get an email message from your handler Abe.MESSAGE FROM: ABE RE: CLOSE YOUR LOOP!I’m warning you, Dan. Your clock is ticking, and if you let your loop jump a train outta town, it’ll be all over.Remember, I gave you the silver in your hands. Silver’s got strings-and if you try to run before cleaning up this mess, my Gat Men will know where to find you.Report back to Looper Network. You need to finish what you started.AbeThe email also has a reward as always, and this time it’s an exclusive track from the film’s soundtrack. Download it here and listen below.Mission 5 is next Monday, which should conclude the hunt. Be sure to watch Looper in theaters on September 28th. ARGs & Campaigns Viral Marketing LooperLooper Network
“The Guilt Trip” Asks “Why Did I Teach My Mom To Text”? December 2, 2012December 2, 2012The Guilt Trip is a comedy about an inventor (played by Seth Rogen) who takes his mother (Barbara Streisand) on a road trip to sell his new invention. Obviously, travelling with your mother when you are a grown man can be difficult, and the film has tapped into that by… Read More
Inception: First Viral Site and Poster Revealed December 15, 2009June 12, 2010A LONG time ago, back in August, we wrote about Inception, Chrisopher Nolan’s next project after The Dark Knight. One visit to the website and it was obvious that Nolan and the producers had figured that Viral was again the way to go. For the longest time that spinning top… Read More
Funny Or Die Releases “Muppets Most Wanted” Music Video Featuring Bret McKenzie And Miss Piggy March 22, 2014March 22, 2014Funny or Die content has a habit of going viral. Especially their videos. Recent hits like the HUVr and President Obama’s appearance on In Between Two Ferns show that original hilarious content is the best way to use viral marketing. Now just in time for the release of Muppets Most… Read More