“Skyfall” Viral Asks “Are You Fit to Serve?” Dan Koelsch, October 17, 2012October 17, 2012 Do you think you have what it takes to be an agent of MI6? Find out with the viral campaign launched for the upcoming James Bond picture, Skyfall. You’ll be taken through several situations which will test your skills and knowledge to see if you really are fit to serve. Find out more after the jump! The mysterious IP address 50.112.251.215 comes from Reddit (via First Showing). There, you see the logo shown above with a microphone symbol underneath. Similar to Siri on the iPhone, you click on the mic to talk. Say the passphrase “God Save the Queen” to gain access to the website.Once inside, you’ll see that the site is MI6’s British Officer Exam, which is split into 5 sections where you have to run a simulation to find the best solution. You will get emailed your results. There’s plenty of product integration for Sony (who releases the film with MGM) with their VAIO Laptop and Xperia phone. Check out Reddit and Unfiction for instant updates on the viral, including how to solve the first mission.It’s not clear at the moment if this part of a larger ARG, or just a fun tie-in. Either way, it’s a pretty fun exercise, if a bit frustrating. I couldn’t get past Mission 2. Let us know what you think about the exam and how far you got.In Skyfall, Bond’s (Daniel Craig) loyalty to M (Judi Dench) is tested as her past comes back to haunt her. The film also stars Javier Bardem, Ralph Fiennes, and Naomie Harris. Sam Mendes directs a screenplay from Neal Purvis, Robert Wade, and John Logan. Skyfall opens in US theaters on November 9th. ARGs & Campaigns Viral Marketing James BondSkyfall
Comic-Con 2012: “Prometheus” Viral Recruitment Program Begins July 13, 2012July 17, 2012As we reported earlier, there will be some viral activity for Prometheus. The recruitment program will attempt to bring the best and brightest to Weyland Corp, and now it seems that the viral activity has begun – that or they are auditioning for the porn parody version of Prometheus. There… Read More
The Crazies: Two New TV Spots January 30, 2010January 30, 2010If you haven’t seen them yet, there are a couple of new TV spots out there for The Crazies. Nothing we really haven’t seen before, however between the voice over and the text on the screen, it gives it more of that creepy vibe I’m hoping to get from the… Read More
Join Cast of “Interstellar” In Live Google+ Hangout November 4, 2014November 4, 2014Christopher Nolan’s next film, Interstellar, opens this Friday in theaters and IMAX. The cast has been traveling around the world, giving press and moviegoers alike insight into the mysteries of the film. On Wednesday, November 5th, the cast will sit down in a Google+ Hangout on Air from the Smithsonian Institution… Read More