Teaser For “Europa Report” Brings Us Back to Viral Website Dan Koelsch, November 12, 2012 Back in February, we told you about a viral website for the sci-fi film Europa Report. Now a new teaser video has shown up to bring us back to the website. Find out what is going on after the break. Wayfare Entertainment sent out a teaser trailer today for Sebastián Cordero’s Europa Report, about a group of astronauts (including District 9‘s Sharlto Copley) going to Jupiter’s fourth moon Europa to search for extraterrestrial life.The website in the video is for Europa Ventures LLC, the company behind the expedition. This is the very website that was discovered back in February. We are still restricted from all the pages featured, but the site has been updated with a video feed of the spaceship and crew on its journey to Europa.What is interesting about this viral teaser is that it suggests doing a Google search for “Life on Europa”, but it doesn’t lead to anything related to the viral campaign. Maybe they just want people to learn about the subject to be better prepared for the movie. If you find anything interesting, let us know.There is no release date yet for the film, though IMDB suggests it will come out next year. In the meantime, follow Europa Ventures on Facebook, Twitter, and YouTube. ARGs & Campaigns Viral Marketing Viral Videos The Europa Report
As Should Be Expected, Ping Gets a “The Social Network” Parody September 10, 2010I guess we should have saw this coming. Last week Apple announced “Ping”, an iTunes-based social networking system designed around music. While there has been some criticism about whether the service is even necessary, there has been even more about how difficult it is to set up. The group Wooden… Read More
“Elevator Murder Experiment” Viral Video Promotes “Dead Man Down” March 4, 2013October 7, 2013What would you do if you walked into a murder in progress? Our second prank video of the past week asks that very question by staging a murder attempt in a New York City elevator. The video was made to promote this weekend’s theatrical release of Dead Man Down, a… Read More
Vauxhall Crossed, A Real Life What IF? January 24, 2010January 24, 2010Wow! You don’t get to see this very often. Our friends at 4DFiction have found a blog about the implementation of a viral campaign for the film Vauxhall Crossed, a low budget film due to be released sometime this year. The blog lays out the purpose of the viral campaign as… Read More