Aspiring Fashion Designer Campaigns Online to Design Jennifer Lawrence’s Oscar Dress Dan Koelsch, January 16, 2013 Marcus King is an aspiring fashion designer from Rancho Cucamonga, California, and he posted a video this week to YouTube to make a pitch to Jennifer Lawrence. King wants to design the Oscar nominee’s dress for this year’s ceremony. Watch his pitch after the break. Obviously, this is a long shot considering King is basically a nobody, and a female nominee’s Oscar dress is probably the most important dress they’ll ever wear. King is going social with the “Jennifer Lawrence, Please Wear My Dress To The Oscars Crusade”, setting up accounts on Facebook, Tumblr, Instragram, and Twitter to help spread the word. His feeds are full of pictures of supporters holding up the notebook with the crusade’s stylized title. I definitely give him props for boldness, and I hope Lawrence gets wind of this and at least replies. Viral News Viral Videos Academy AwardsJennifer LawrenceMarcus KingOscars
“Fringe” Final Season Viral Campaign Hints at Resistance Against Observers September 10, 2012September 10, 2012Last season on Fringe, we got a glimpse at the future of our universe in the 19th episode, “Letters of Transit”. We saw that the Observers had come and taken over. It’s been known for quite some time that the upcoming fifth and final season would take place in that… Read More
New Version of DIY ‘Back to the Future’ Power Laces Look Ready To Sell August 31, 2010September 7, 2011Last month we told you about Blake Bevin’s design for a auto-lacing shoe that was inspired by the Power Laces in Back to the Future II. After Nike filed a patent for something similar, Bevin went back and perfected his design, moving the bulky external servo to the heel to… Read More
“Gone Girl” Viral Marketing Campaign Has Evidence Of A New Trailer July 5, 2014July 6, 2014David Fincher has embraced the way films films are virally markerted, and as such each and every one of his films are promoted in unique and ingenious ways. The Social Network‘s marketing resembled Facebook’s website, while The Girl With The Dragon Tattoo had a razor sharp dark tone. Now the… Read More