“The Hunger Games: Catching Fire” Victory Tour Posters May Lead To Viral Campaign Michael Lee, February 26, 2013 Though these poster have been out for quite some time, it is important to acknowledge the viral potential it has. The new victory posters for Lionsgate’s The Hunger Games: Catching Fire are out, and if you are familiar with the novel, then you will recognize immediately that the Victory Tour is just one of few the central plot devices that keeps the book moving forward and now we got our first look at these posters which could possibly lead to a viral campaign. check it out below.I’ll say this about these posters, they are very sleek and very stylish, of course since there is an emphasis on the latter in the books it does make a lot of sense. These posters do indicate that we won’t be getting the same old district placement campaign we got last year, and i doubt that we are going to see Jennifer Lawrence and Josh Hutcherson parade around the country for a “victory tour”, although the thought is nice. I could see uprisings and protests themed viral campaigns being held though.But all of this actually links back to the previous district placement campaign. These posters make us aware that Katniss and Peeta were victorious in The Hunger Games, and that the victory parade is coming to our district very soon. Viral Marketing LionsgateThe Hunger Games: Catching Fire
Interview With Iron Sky Director Timo Vuorensola on Film’s Viral and the Star Wreck Series May 8, 2010October 18, 2011I, like many people I know who watch the History Channel, am a fan of World War II history. Did you know that SS Officer and civil engineer Hans Kammler made a breakthrough in anti-gravity that allowed the Nazis to escape to the moon in late 1945? Did you know… Read More
“Dexter” Season 5 Viral Launched via SDCC August 9, 2010August 9, 2010Dexter again with the ad campaigns! I won’t call it a killer ad campaign because a pun is exactly what you would expect here. Yes! You can, in fact, read. Showtime in cooperation with America’s favorite serial killer has launched a full-fledged ARG in anticipation of its fifth season,… Read More
Revival Campaign for “Invader Zim” gets Noticed December 13, 2011Fans of Nickelodeon’s Invader Zim (including myself) have pushed, pressed, begged, and did just about what any fandom would do to revive a show. Now our efforts are almost rewarded. Movieviral has received a letter from the admin-assistant from “Operation: Head Pigeons” in response to my previous article on Invader Zim back… Read More