“The Hunger Games: Catching Fire” Victory Tour Posters May Lead To Viral Campaign Michael Lee, February 26, 2013 Though these poster have been out for quite some time, it is important to acknowledge the viral potential it has. The new victory posters for Lionsgate’s The Hunger Games: Catching Fire are out, and if you are familiar with the novel, then you will recognize immediately that the Victory Tour is just one of few the central plot devices that keeps the book moving forward and now we got our first look at these posters which could possibly lead to a viral campaign. check it out below.I’ll say this about these posters, they are very sleek and very stylish, of course since there is an emphasis on the latter in the books it does make a lot of sense. These posters do indicate that we won’t be getting the same old district placement campaign we got last year, and i doubt that we are going to see Jennifer Lawrence and Josh Hutcherson parade around the country for a “victory tour”, although the thought is nice. I could see uprisings and protests themed viral campaigns being held though.But all of this actually links back to the previous district placement campaign. These posters make us aware that Katniss and Peeta were victorious in The Hunger Games, and that the victory parade is coming to our district very soon. Viral Marketing LionsgateThe Hunger Games: Catching Fire
Confirmed : “Friday The 13th” Reboot Sees Jason Voorhees Terrorizing New Meddling Kids April 1, 2014April 2, 2014So there has been a lot of talk in regards to the newest addition to the Friday the 13th franchise, especially when it comes to that chatter of the found footage genre being plastered all over it. I for one am a huge fan of found footage, especially if it’s… Read More
‘Interstellar’ Viral Site And Kip Thorne Featurette October 1, 2014October 1, 2014Paramount Pictures is cranking up the marketing machine for their upcoming film Interstellar. Directed by Christopher Nolan, the film takes place in the future where Earth is becoming uninhabitable, and a group of scientists are sent off to the far reaches of space to find a new world where humans… Read More
Abrams’ Secret New Project Could Mean More Viral For Us November 6, 2009November 6, 2009When folks around here think of viral marketing, they think of Cloverfield. After all, MovieViral recognizes the film as one of the primary inspirations for the website. When folks think of Cloverfield, they probably think of its producer J.J. Abrams. It is necessary then to report any and all news regarding his upcoming projects,… Read More