Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Warner Bros. Wants You To Be A Part Of The New Lego Movie

Michael Lee, March 22, 2013

lego header

Legos are literally the building bocks of creativity and with just one simple piece a child’s imagination can run wild. Warner Bros. had acquired the rights to the toy brand and will make it a full-fledged film. Not only have they revealed the blocky movie title, but they have also revealed a reBRick contest where the winner will have his or her entry in the actual film itself. Hit the jump to see how you can get involved.

Starting March 25th, fans will have a chance to be a part of the new Lego Movie from Warner Bros. By registering on http://redbrick.com, fans can submit a 15-30 second video that centers on the citizens of the Lego universe rallying together to prevent an unspeakable disaster.

According to the press release they do this by quickly disassembling the elements of their environments, brick by brick, and rebuilding them into fantastic and fun hybrid vehicles and tools—the stranger and more innovative, the better, like rocket/dragons or butterfly/speedboats—to take part in an epic battle.

Of course one of the major rules in this contest is that you must use only Lego licensed material. But the world they create is not limited, for Lego is allowing contestants to select a character and create an action sequence in one of their favorite LEGO worlds, such as LEGO City, Space, Pirates, Western, Vikings, Dino, Castle, and others.

From their they can upload the 15-30 second video on youtube and bookmark it on ReBrick.com building page where it will be open for voting from the entire ReBrick membership.

The 25 videos earning the most “Likes” will ultimately be reviewed for creativity, originality, theme and suitability for the film by a panel of judges, including Phil Lord and Christopher Miller, writers/directors of “THE LEGO MOVIE.”

The Grand Prize winner will receive a trip for two to Warner Bros. Studios in Burbank, California, for a VIP Tour; a meeting with the directors, to participate in a LEGO build; an exclusive LEGO film camera designed and built by the official LEGO model shop; plus souvenir WARNER BROS. PICTURES items from the movie’s set, signed by the designers. His or her winning entry may also be edited into the film’s big battle sequence.

Second and third place winners will also be honored, as well as winners of bi-weekly prizes selected during the challenge’s six-week run, for a range of additional prizes, including tickets to the Studio’s tour, “THE LEGO MOVIE” merchandise, a $200 gift card for the Studio’s online store, and a feature spot on The Official LEGO Channel on YouTube.

Viral Marketing ReBrickThe Lego MovieWarner Bros

Post navigation

Previous post
Next post

Related Posts

Comic-Con

UPDATED: Play 80’s Video Games At Comic-Con To Win Walk-On Role In “Pixels”

July 24, 2014July 25, 2014

The upcoming feature film Pixels starring Adam Sandler and Peter Dinklage and directed by Chris Columbus is based on the viral video hit of the same name. The story involves the world being attacked by old school video game characters, so for this year’s Comic-Con, Sony has created an 80’s video game…

Read More

2012: Charlie Frost Update

August 26, 2009August 26, 2009

Charlie Frost received some interesting international mail. He posted a few IHC ads which were defaced by his fans in red spray paint. These fans are from Italy, Mexico and Spain, he says. I am receiving reports from across the globe that The IHC is going gangbusters promoting their efforts….

Read More

Viral Video Round Up: Boston Movie, 127 Hours, Robocop, Jimmy Kimmel, Tron Lebowski, and More

March 2, 2011

The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere inbetween. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.