Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Warner Bros. Wants You To Be A Part Of The New Lego Movie

Michael Lee, March 22, 2013

lego header

Legos are literally the building bocks of creativity and with just one simple piece a child’s imagination can run wild. Warner Bros. had acquired the rights to the toy brand and will make it a full-fledged film. Not only have they revealed the blocky movie title, but they have also revealed a reBRick contest where the winner will have his or her entry in the actual film itself. Hit the jump to see how you can get involved.

Starting March 25th, fans will have a chance to be a part of the new Lego Movie from Warner Bros. By registering on http://redbrick.com, fans can submit a 15-30 second video that centers on the citizens of the Lego universe rallying together to prevent an unspeakable disaster.

According to the press release they do this by quickly disassembling the elements of their environments, brick by brick, and rebuilding them into fantastic and fun hybrid vehicles and tools—the stranger and more innovative, the better, like rocket/dragons or butterfly/speedboats—to take part in an epic battle.

Of course one of the major rules in this contest is that you must use only Lego licensed material. But the world they create is not limited, for Lego is allowing contestants to select a character and create an action sequence in one of their favorite LEGO worlds, such as LEGO City, Space, Pirates, Western, Vikings, Dino, Castle, and others.

From their they can upload the 15-30 second video on youtube and bookmark it on ReBrick.com building page where it will be open for voting from the entire ReBrick membership.

The 25 videos earning the most “Likes” will ultimately be reviewed for creativity, originality, theme and suitability for the film by a panel of judges, including Phil Lord and Christopher Miller, writers/directors of “THE LEGO MOVIE.”

The Grand Prize winner will receive a trip for two to Warner Bros. Studios in Burbank, California, for a VIP Tour; a meeting with the directors, to participate in a LEGO build; an exclusive LEGO film camera designed and built by the official LEGO model shop; plus souvenir WARNER BROS. PICTURES items from the movie’s set, signed by the designers. His or her winning entry may also be edited into the film’s big battle sequence.

Second and third place winners will also be honored, as well as winners of bi-weekly prizes selected during the challenge’s six-week run, for a range of additional prizes, including tickets to the Studio’s tour, “THE LEGO MOVIE” merchandise, a $200 gift card for the Studio’s online store, and a feature spot on The Official LEGO Channel on YouTube.

Viral Marketing ReBrickThe Lego MovieWarner Bros

Post navigation

Previous post
Next post

Related Posts

The “Amazing Spider-Man” Viral Continues With Wrestling Poster and Website

May 7, 2012

Earlier today, we told you about the updates to The Amazing Spider-Man viral campaign involving the Parker’s POV website. However, there is even more viral news today, this time coming from the Webbed Menace website. Get the details after the break.

Read More

Birdemic: Worst Film Ever?

April 15, 2010April 14, 2010

One of the things that made last year’s Paranormal Activity a success was viral at it most fundamental: Word of mouth. It is the best form of advertising that a film could wish for. Word of Mouth has been responsible for the success of sleeping blockbusters such as The Blair…

Read More

Secret Catwoman Poster Found on “The Dark Knight Rises” Website

May 26, 2012

Over last few days, we’ve seen a flourish of new posters and banners for Warner Bros.’ The Dark Knight Rises. Batman-News.com found out that the print version of some of the posters (displayed at movie theaters) have a QR code, which leads to a secret high resolution poster on the…

Read More

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



© 2009-2026 MovieViral.com. A Sometimes Weekly Company.