“World War Z” Releases Fake PSA That Leads To Viral Site Christopher Moore, May 16, 2013 The upcoming zombie film World War Z has released a fake public service announcement about the movie’s deadly viral outbreak. Check out the video and the site it leads you to after the break. With much of the marketing push focusing on Brad Pitt versus mega-fast zombies with an ant horde mentality, the film’s new marketing video is an altogether different approach. Shot like a normal PSA, it focuses more on the viral outbreak and how it’s affecting the world. Check out the video below: If you noticed at the end, it invites you to check out the UK site, crisiszero.com. This World War Z tie-in site continues the public service approach with simple tips on how to protect yourself and your loved ones. Of course, many of these tips convey the severity of the zombie situation with advice like “Don’t call emergency services. No help is coming.” or “Leave everything behind. Abandon everything and everyone.” The top of the site even shows the current human population and a countdown to functional extinction (aka a countdown to the movie’s release.) The site also allows you to use your Facebook account to alert up to three friends of Crisis Zero and encourage them to join you in a safe zone. You can check out crisiszero.com and all its panicky goodness for yourself. The movie’s official site is worldwarzmovie.com. You can also like the film on Facebook and follow its updates on Twitter. World War Z invades your town out on June 21st. Social Networks Viral Marketing Brad PittWorld War ZZombie
Fox Wants You Join “The Following” February 15, 2013 The Following, FOX drama starring Kevin Bacon and James Purefoy, is about a former FBI agent who gets tangled in a serial killer’s web of cult followers, which he amassed by using the world wide web. Obviously with a premise like that, viral websites would be created for audiences and… Read More
Add the Weyland Med Pod 720i to Your “Prometheus” Ship April 13, 2012April 15, 2012 If movies set in the future have taught us anything, its that we probably won’t be seeing flying cars, levitating skateboards, or half human-half cyborg cops any time soon. One can only imagine how far technology will advance in the next 100 years, if it advances at all. But playing… Read More
“Under The Skin” Viral Site Asks A Touchy Question March 6, 2014March 6, 2014 While we look forward Scarlett Johansson as Black Widow, her smaller horror project is about to be unleashed the very same day as Captain America: The Winter Soldier. Under The Skin looks to be a weird, creepy and wild ride. Recently, the studio released a new viral site related to… Read More