More “Kick-Ass 2” Viral Videos Released for “Justice Forever” Recruitment Caleb Hamilton, July 1, 2013July 2, 2013 Last week, Kick-Ass himself released a video, asking for people to leave their “normal life” behind and join his team of superheroes, Justice Forever. Now several of the other team members, Dr. Gravity (Donald Faison), Insect Man (Robert Emms) and Battle Guy (Clark Duke) have released similar videos. Check them out after the jump!Inspired by Kick-Ass (Aaron Taylor-Johnson), other masked heroes appear. One such, Colonel Stars and Stripes (Jim Carrey), forms a team and Kick-Ass joins them on patrol, while Hit-Girl (Chloë Grace Moretz) “retires”, and tries to have a normal life. Meanwhile Red Mist (Christopher Mintz-Plasse)—reborn as The Mother Fucker—returns to play supervillain with his army, and exact revenge on Kick-Ass for his father’s death.You can join the crime fighting team by signing up at WeAreJusticeForever.com. Unlock badges and gain points by sharing content and recruiting fans. Complete challenges for a change to win prizes including swag, cash, and even a trip to San Diego to party with the cast of Kick Ass 2 at Comic-Con. You even get a free Hit Girl digital comic just for signing up. Watch the new recruitment videos below, and let us know what your superhero name is in the comments below.Kick-Ass 2 hits theaters August 16, 2013! ARGs & Campaigns Viral Marketing Viral Videos Kick-Ass 2
Facebook Apps for “Pitch Perfect” and CBS’s “Vegas” September 13, 2012Two new Facebook Apps debuted recently for very different projects. Universal’s musical comedy Pitch Perfect comes out next month, and their Facebook app involves internet memes. The new CBS television drama Vegas might be more serious, but their Facebook app is just as glitzy. Get the details on both after… Read More
“Don’t Do Mech” Viral Marketing Campaign Tries To Curb Hi-Tech Drug Use June 4, 2014June 5, 2014Anti-drug use campaigns usually show some sort of graphic depiction of the consequences of illegal drug use, which ranges from health problems to jail time. We’ve all seen these kinds of ads before, but what if one was tailored for a viral marketing campaign. The Don’t Do Mech viral marketing… Read More
Get Your Name Featured on the Paranormal Activity DVD November 5, 2009November 5, 2009As we reported before, the viral buzz of Paranormal Activity deserves credit for most of the film’s success. Paramount Pictures obviously realizes this, so they have found a simple yet effective way to thank the fans. By entering your name and some information, you can have your name in the… Read More