Swag From “Tron: Legacy” and “The Dark Knight” Viral Campaigns On Auction Dan Koelsch, July 12, 2013July 12, 2013 Briefly: Did you miss out on the cool swag from the viral marketing campaigns of The Dark Knight and Tron: Legacy? Well, you’re in luck. Today starts an auction for various items from these ARGs and more. The proceeds go to help fund ARGFest-o-Con 2013, which has its festivities in Seattle later this month. Items include Flynn Lives t-shirts, Why So Serious clown masks, and more. Viral Marketing The Dark KnightTron Legacy
Word of Mouth Viral: The Haiti Relief Efforts January 28, 2010October 18, 2011On January 13th, 2010 the small island of Haiti was devastated. Right before 5:00 PM, a magnitude 7.0 earthquake shook Haiti to it’s core. The earthquake caused massive damage and left thousands of Haitians homeless, and hundreds of thousands dead. Almost instantly, the popular social networking website Twitter was flooded… Read More
“Jurassic World” Viral Site Reveals Countdown to Thanksgiving November 18, 2014November 18, 2014Briefly: Yesterday, a viral site for the fictional company, Masrani Global, went online. It was quickly discovered that this was the start of an ARG for the highly anticipated Jurassic World. Within the website, there were several pages containing information about Masrani as well as the actual Jurassic World theme… Read More
District 9 Trailer #2 Breakdown (Screencaps) July 9, 2009July 27, 2009Yesterday, Yahoo debuted the second trailer for District 9. The response has been pretty positive, especially on our forum. Take a look at the trailer embedded below, then I’ll breakdown the trailer by focusing on the more interesting screencaps. . The trailer starts off the ominous image of the alien… Read More