Swag From “Tron: Legacy” and “The Dark Knight” Viral Campaigns On Auction Dan Koelsch, July 12, 2013July 12, 2013 Briefly: Did you miss out on the cool swag from the viral marketing campaigns of The Dark Knight and Tron: Legacy? Well, you’re in luck. Today starts an auction for various items from these ARGs and more. The proceeds go to help fund ARGFest-o-Con 2013, which has its festivities in Seattle later this month. Items include Flynn Lives t-shirts, Why So Serious clown masks, and more. Viral Marketing The Dark KnightTron Legacy
Site News Editorial: What happens after District 9? August 12, 2009September 23, 2024With the upcoming release of District 9, many of you may be asking what will happen next, in terms of viral marketing. There’s no question that the District 9 viral campaign has been the biggest campaign we’ve followed in 2009, but it needs to be stressed that with the release… Read More
Special Tron-Inspired Covers To Debut For Upcoming Marvel Comics October 19, 2010October 19, 2010While the big Disney/Marvel news this week may have been the official announcement of Disney taking over distribution of Marvel films from Paramount, we are seeing other ways in which Disney’s new ownership of the comics brand is taking effect. Disney is promoting its upcoming Tron Legacy by changing some… Read More
UK Viral Campaign Launched For Supernatural January 14, 2010January 14, 2010The United States can’t have all the fun when it comes to ARG and viral campaigns, so I’m sure it will please our contributor Iain that the show Supernatural will have an ARG in the United Kingdom. The UK TV station LIVING is debuting season 5 of the show (produced… Read More