“The Hunger Games: Catching Fire” Marketing Uses Twitter To Reveal Victory Banners Michael Lee, August 22, 2013August 22, 2013 Lionsgate has taken the next part of their marketing for The Hunger Games: Catching Fire to Twitter. In the film, winners from previous Hunger Games are called back to compete in what some might say an all-star battle royale. The Hunger Games Explorer is chock full of Hunger Games related goodies, from magazine covers to comic con photos and beyond, you can find them all at that website. But if you are interested in finding out who some of the other victors are, then you might want to bookmark that page, because marketing team has figured out a way to introduce us to these characters. Using Twitter, fans will be able to tweet who they want to see next on the victory banner. The first set of victors has already been revealed, and as you might have guessed, it’s Katniss Everdeen (Jennifer Lawrence) and Peeta Mellark (Josh Hutcherson). Hit the jump to see the banner and how you can participate.To find out who the victor is, fans will have to tweet #VictorsRevealed. It’s as simple as that. There is a countdown of the official Hunger Games Explorer website to tell us when the next victor will be revealed.So Tweet away. The Hunger Games: Catching Fire open November 22 News Viral Marketing Francis LawrenceJennifer LawrenceJosh HutchersonLionsgateThe Hunger Games: Catching Fire
2012: Soren Ulfert Needs Your Help Hacking into the IHC! September 29, 2009September 29, 2009Looks like Soren Ulfert, formerly of the IHC, has finally found a purpose to his life after being abruptly fired from his position as Communications Director. As we reported before, Mr. Ulfert created his own blog, where he has now posted a new video, titled “Wheels Within Wheels“, after trying… Read More
Conan O’Brien’s “Show Zero” Airs Live Online November 1, 2010Conan O’Brien and the Team Coco staff have been doing a lot of great Internet marketing for the new talk show Conan on TBS. Tonight, we were promised a live test show before the premiere next Monday. Unfortunately, it was sort of a trick, as we got a mini-episode that… Read More
“Big Hero 6” Trailer: Disney’s Marvel Movie Takes Flight July 15, 2014July 15, 2014Sure the marketing for Disney’s Big Hero 6 may have been slow going, but it has quickly amped up thanks in part to marketing tie-ins with the World Cup. The film centers on a young technological prodigy who upgrades his squishy caretaking robot into a superheroic fighting machine. That was… Read More