“The Hunger Games: Catching Fire” Marketing Uses Twitter To Reveal Victory Banners Michael Lee, August 22, 2013August 22, 2013 Lionsgate has taken the next part of their marketing for The Hunger Games: Catching Fire to Twitter. In the film, winners from previous Hunger Games are called back to compete in what some might say an all-star battle royale. The Hunger Games Explorer is chock full of Hunger Games related goodies, from magazine covers to comic con photos and beyond, you can find them all at that website. But if you are interested in finding out who some of the other victors are, then you might want to bookmark that page, because marketing team has figured out a way to introduce us to these characters. Using Twitter, fans will be able to tweet who they want to see next on the victory banner. The first set of victors has already been revealed, and as you might have guessed, it’s Katniss Everdeen (Jennifer Lawrence) and Peeta Mellark (Josh Hutcherson). Hit the jump to see the banner and how you can participate.To find out who the victor is, fans will have to tweet #VictorsRevealed. It’s as simple as that. There is a countdown of the official Hunger Games Explorer website to tell us when the next victor will be revealed.So Tweet away. The Hunger Games: Catching Fire open November 22 News Viral Marketing Francis LawrenceJennifer LawrenceJosh HutchersonLionsgateThe Hunger Games: Catching Fire
Empire Magazine Tron Issue Includes 5 New Photos July 8, 2010In our Tron Legacy news round up on Tuesday, we mentioned how the newest issue of Empire Magazine featured two special covers for Tron. Well, it looks like the magazine also has new photo stills from the film, so hit the jump if you’d like to take a look. Read More
The Office: Updates to Ryan’s Photo Blog November 14, 2009November 14, 2009As we reported last week, NBC’s The Office has a new viral website for the character Ryan Howard (B. J. Novak). The site is Ryan’s photo blog, where he periodically updates with new pictures and responses to comments. The site ties into the show pretty nicely, since Ryan actually talks… Read More
Viral Marketing Limited Edition Collector Package Of Documentary “The Final Member” Comes With Bull Penis April 17, 2014Yes, you read that title right. Drafthouse Films has raised the bar to a new level for Bluray/DVD collectibles with its official release of the “penis museum” documentary, The Final Member. Buy the documentary’s collectors “package” and get a copy of the film along with your own bull “package” in… Read More