What Would The Overlook Hotel In “The Shining” Actually Cost? Christopher Moore, September 26, 2013 Have you ever wondered what the Overlook Hotel in Stephen King’s The Shining might actually cost, if it were ever on the market? With the recent release of King’s sequel novel to The Shining called Doctor Sleep, the Movoto Real Estate Blog thought it might be interesting to do a property evaluation on the fictional haunted hotel that drove Danny Torrance’s father insane. Check out their results after the jump.Based on a lot of internet research and contact with the hotel that inspired King’s The Shining, Movoto came up with this fun fictitious listing for the scary property. If you’d like more details on how Movoto came up with the information for this imaginary listing, you can check out their blog article which breaks down how they researched and figured out the end result for the property.Stephen King’s novel Doctor Sleep is now available in bookstores and on Amazon. Publisher Simon and Schuster released this plot description for the book:On highways across America, a tribe of people called The True Knot travel in search of sustenance. They look harmless — mostly old, lots of polyester, and married to their RVs. But as Dan Torrance knows, and spunky 12-year-old Abra Stone learns, The True Knot are quasi-immortal, living off the ‘steam’ that children with the ‘shining’ produce when they are slowly tortured to death.Haunted by the inhabitants of the Overlook Hotel where he spent one horrific childhood year, Dan has been drifting for decades, desperate to shed his father’s legacy of despair, alcoholism and violence. Finally, he settles in a New Hampshire town, an AA community that sustains him and a job at a nursing home where his remnant ‘shining’ power provides the crucial final comfort to the dying. Aided by a prescient cat, he becomes ‘Doctor Sleep.Here’s the teaser trailer they created for Doctor Sleep: Viral Marketing Doctor SleepMovotoOverlook HotelredrumStephen KingThe Shining
Viral Marketing The Sick Viral Marketing Of The Film, “Kill The Rapist?” December 24, 2013This is definitely not the most holiday-friendly story, but iRock Films India has created a controversial marketing campaign around their new film, Kill the Rapist?. After the break, find out more info about this horrible film and what makes their marketing of it so completely wrong. Read More
Pre-Roll Ads May Affect Viral Videos February 20, 2010If you are one of many who find the 15 second pre-roll advertisements placed before online videos increasingly annoying, chances are you’re about to get a little more peeved. Jim Louderback at Advertising Age has an informative assessment on the bottom line success of pre-roll ads, and why this traditional… Read More
“The Amazing Spider-Man 2” Viral Video Teases Electro at Comic-Con July 17, 2013In anticipation of its Hall H panel on Friday afternoon, The Amazing Spider-Man 2 has been given quite the marketing push here at San Diego Comic-Con, as you can see from the banners above. There is also a new viral video featuring Jamie Foxx as villain Electro that teases the… Read More