‘RoboCop’ PSA Aims To Kill Drunk Drivers Michael Lee, December 18, 2013December 18, 2013 In an attempt to deter drunk driving this holiday season, Sony Pictures RoboCop and the National Highway Safety Administration have teamed for a brand new anti-drunk driving PSA. In it we see our titular hero apprehending suspects with the kind of technology our law enforcement can only dream of. Plus the sight of a half-man and half-machine cop should make any drunk driver wet their pants. Hit the jump to see the entire video. Not sure threatening people with a character who does not even exist will work. We don’t even have the technology to read alcoholic content without having the accused breath into a machine or give a sample of blood, so why make a PSA with RoboCop – who, again, doesn’t exist -, who has the ability to read blood alcohol level before he can make a traffic stop. This PSA had good intentions, but let’s face it, we don’t need someone like RoboCop to tell us the consequences of driving under the influence. Directed by Jose Padilha, the rebooted RoboCop stars Joel Kinnaman, Gary Oldman, Samuel L. Jackson, Michael Keaton, Abbie Cornish, and Jackie Earle Haley. Sony Pictures will release the film into theaters on February 4, 2014. Viral Marketing Viral News Viral Videos Jose PadilhaNational Highway Safety AdminstrationPSARobocopSony Pictures
Two Short Tron Homage Videos Created For CGTalk: Tron FX Challenge July 5, 2010July 5, 2010 Courtesy of One Cool Thing A Day, we have short video called “TRON Homage: Disc Battle”, and it’s just what it sounds like. After finding out it’s for CG Society’s CGTalk: Tron FX Challenge, we found another entry that is also pretty sweet. Watch the videos and get the full… Read More
ARGs & Campaigns ‘American Hustle’ Vinyl For The Movie Fan Hits Stores On Record Store Day! November 22, 2014November 22, 2014 Film enthusiasts rejoice! Studios are listening to your wishes for certain objects in movies. In a campaign that celebrates the tangibility of music in a digital age, the folks over at Sony music have released a limited edition of the American Hustle soundtrack on glorious vinyl. Seems to be a… Read More
Viral Video: The 100 Greatest Movie Insults Of All Time July 1, 2010 Pajiba is back at it again. After other similar videos, Harry Hanrahan has edited a montage with “The 100 Greatest Movie Insults of All Time”, and the list looks good to me. Check it out after the break and let us know if they snubbed any insults. Read More