Disney’s ‘Frozen’ Sing-Along Coming To Theaters Sabina, January 28, 2014 “I don’t know if I’m elated or gassy but I’m somewhere in that zone”, was definitely the reaction that I had when the news broke that Frozen was coming back to theaters in sing-along form. Many fans of Disney’s recent high grossing picture have gone over and over again to watch their new favorite. They have not only learned all the lines but have learned every song, making the soundtrack catapult to the top of the charts and beating out Beyonce. But let’s face it, little Blue Ivy is probably developing her mom’s singing skills to “Do you wanna build a Snowman?”. Aside from garnering Oscar nominations,the love for this picture has invaded popular culture and gone viral in many ways. Princess Anna and Elsa have become the spirit animal of many on popular fandom site Tumblr with awesome memes and gifs to suit any feel. Hit the jump to see them all.(Source: Artisney)Not only that countless videos on Youtube have been uploaded with wonderful and unique covers which have given Disney a clear message from the Frozen fandom about their immense love for the latest fairytale flick.And to thank them Disney has decided to release the movie in sing-along form nationwide.From Disney’s release:“Frozen fans have embraced the film’s original songs and its soundtrack with such passion—there are countless YouTube videos from people singing songs like ‘Let It Go’—we decided to create a version that would celebrate that enthusiasm. It’s a great opportunity for families to get together and have some fun with these songs.”So yes, gone are the days where you’d go see Frozen and hold back the desire to sing along out loud. With 1,000 screens playing the movie fans of all ages will be able to Let it go and sing to their heart’s content with the lyrics on screen. So gather all your friends, Disney Bound as your favorite characters and catch the special engagement starting January 31st.Don’t forget to follow the bouncing snowball.But let’s be honest who’s really going to need to? Viral Marketing Frozen
Conventions Dragon Con 2013: Interview With B-Movie Scream Queen, Linnea Quigley September 11, 2013With over 115 films under her belt, Linnea Quigley has gained the reputation of being the quintessential B-movie scream queen. From dancing nude in a cemetary during a zombie outbreak in The Return of the Living Dead to being impaled on antlers in Silent Night, Deadly Night, she’s had her fair share of memorable… Read More
The Boondock Saints: Viral Made Simple February 9, 2010February 9, 2010Back in December, I wrote an article discussing the old school word of mouth viral for the film The Boondock Saints, and how it was relying strictly on how bad it’s fans wanted to see the first film in the theaters. No flashy gimmicks. No websites with secret passwords (although… Read More
ViralCast #28: Exclusive Chat With Repo Men Runners and Mike Selinker March 7, 2010October 18, 2011In this very special edition of ViralCast, Scott, Iain and I chat with Mike Selinker, President of Lone Shark Games. We also had the very rare oppurtunity to chat with two of the runners, Ciji and Alex, from the Repo Men hunt. In addition, I talked to RepoChip and Lrkr… Read More