Abraham Lincoln and Michelangelo Team-Up in “The LEGO Movie” Special Feature Caleb Hamilton, June 12, 2014June 12, 2014 The LEGO Movie was one of this year’s biggest surprise hits and it’s due to be released on Blu-Ray and DVD next Tuesday. We’ve got your first look at one of the hilarious special features from the home media release. Michelangelo, one of the world’s greatest artists, and Abraham Lincoln, one of the greatest U.S. Presidents are coming together to save history. Check out the (fake) trailer after the jump.The trailer for History Cops is full of witty art and history puns used in a very cheesy fashion. The trailer itself is full of cheese, with high production value, but pretty crappy production. Will Forte returns to the role of Abraham Lincoln for this short.Other special features on the home video release include:Feature commentaryBatman: A True ArtistMichelangelo and Lincoln: History CopsEnter the NinjagoBringing LEGO® to Life“Everything is Awesome” Sing-AlongSee it! Build it!Stories from the Story TeamFan-Made Films: Top Secret SubmissionsOuttakesAdditional Promotional ContentAlleyway TestDeleted ScenesWritten and directed by Phil Lord and Chris Miller, The LEGO Movie follows Emmet, an ordinary, rules-following, perfectly average LEGO minifigure who is mistakenly identified as the most extraordinary person and the key to saving the world. He is drafted into a fellowship of strangers on an epic quest to stop an evil tyrant, a journey for which Emmet is hopelessly and hilariously underprepared. The movie features the voices of Chris Pratt, Will Ferrell, Elizabeth Banks, Will Arnett, Nick Offerman, Alison Brie, Liam Neeson and Morgan Freeman.You can own The LEGO Movie on Blu-ray/DVD Combo Pack on June 17th! News Viral Marketing The Lego MovieWarner Bros
Viral Trends: Advertising Age’s “Next Five Years” of Marketing October 11, 2012There has always been one caveat to viral marketing in the movie industry. Although the innovation and opportunities within the field are apparent, and as successful as some viral marketing campaigns have been, writers and researchers on the topic have been unwilling to look past the impact of television and… Read More
“Now You See Me” Creates A Viral Marketing Card Trick May 6, 2013The upcoming magician heist film, Now You See Me, has a new viral marketing trick up its sleeve. With the upcoming release of the star-studded thriller, they’ve launched a new viral campaign, where you find hidden cards on the internet to unlock special content. Find out after the break how… Read More
Tron Tuesday: Daft Punk’s “Derezzed” Music Video October 26, 2010It’s Tuesday, which means that Disney has released yet another Tron: Legacy promotion. This week we have the music video from Daft Punk for the song “Derezzed”. The video includes clips from the film and an intro by Michael Sheen asking Daft Punk to electrify the audience. Click the jump… Read More