Tron Legacy: Encom Releases Space Paranoids Teaser Dan Koelsch, April 14, 2010April 14, 2010 The Tron Legacy viral may be picking back up after a week or so of calmness. At the beginning of the month, Encom International had a press conference to announce that their famous game Space Paranoids would be coming online soon. Now the tech company has released an official teaser for the game. Check it out after the break. Alex from FirstShowing speculates that Flynn may try to contact us through the game as part of the ARG. What do you you think? Could there even be clues in this trailer? For more on this viral campaign, check out our Tron Legacy Viral Page. Viral Marketing EncomSpace ParanoidsTron Legacy
“Limitless” Viral: NZT Mails Out Drug Samples December 10, 2010March 21, 2011Yesterday we told you about the fake drug commercial starring Bradley Cooper that was really a viral video for his upcoming film Limitless. Well, it looks like the viral marketing doesn’t stop there, as the company behind the NZT drug sent me a package in the mail. What’s inside? Find… Read More
LOST 6×13 “The Last Recruit” Recap and Review April 20, 2010May 1, 2010Tonight’s episode of ABC’s LOST, “The Last Recruit”, is the 13th episode in season 6 of LOST and probably one of the most heart-wrenching. Following last weeks episode “Everybody Loves Hugo” and when the two sides came together at the end of the episode. Read more after the jump. Read More
Disney & XPRIZE Assembling Young Heroes To Form Real-Life ‘Big Hero 6’ September 17, 2014Disney loves to partner up with nonprofit groups for exciting contests while tying it to marketing their tentpole films. Sure it may sound like a marketing plug, it also helps the younger audience to be inspired to do good in the field of academics, citizenship, etc. So for the upcoming… Read More
I like Alex’s idea and I think it’s an obvious possibility. It’s another reason to look forward to the game, but I’m mostly just excited about playing it. x]The viral campaign for Tron Legacy is so far unlike any other in the sense that it seems very much about creating a sense of nostalgia and not just hyping up a new project.