Iron Man 2: Possible Stark Industries Leaked Footage Dan Koelsch, April 15, 2010April 15, 2010 Our friends over at Slashfilm have found a pretty interesting video on YouTube regarding Iron Man 2. It looks to be footage of a Stark Industries presentation in which they are showcasing the technology of the Iron Man suit’s arm blaster (not sure what it’s called), and it cuts out right before the fun stuff happens. Take a look after the jump. There’s little information as to whether this is real (i.e. from Marvel, part of the viral campaign) or fake (fan made). The YouTube user is just claiming he took this video at some presentation, though he wasn’t supposed to. There’s no mention of Iron Man or Stark Industries, and this is the only video on his innocuously-named page. The tech used resembles that from the first Iron Man, when Tony Stark was first testing the mechanical arm. So, this could be someone playing a joke who happened to get their hands on the prop from the film. If it’s real, hopefully it plays into the overall campaign. What could those numbers in the video’s title mean? What do you think? Is this part of the viral campaign, or just a clever ruse from some fans? Viral Marketing Iron Man 2Stark IndustriesViral video
The Last Exorcism Brings Scares On Chatroulette August 19, 2010May 12, 2011The Eli Roth-produced The Last Exorcism has had a small viral presence this summer leading up to its August 27th national release. Now, however, Lionsgate looks to be pushing the viral even more, this time on Chatroulette, the website that allows you to meet and talk to strangers. If you… Read More
Sesame Street Takes “On” Old Spice Guy October 9, 2010Between the Muppet viral videos and Sesame Street’s YouTube page, Jim Henson’s legacy continues to stay modern. Despite a controversial Katy Perry video, Sesame Street isn’t backing away from pop culture now, as Grover talks about the word “on” while imitating the Old Spice Guy commercials that have become their… Read More
42 Entertainment is Behind “Test Subjects Needed” Website, More Details Emerge May 26, 2011There’s now an interesting development in what I thought would be a one-off post about a unique viral marketing website for gum. On Tuesday, we told you about TestSubjectsNeed.com, which supposedly tested you to see if you could participate in the “Human Preservation Project”. Now we know that the site… Read More
After watching the video on the Cordco website it does look like the youtube video was shot by someone in the audience. The video clearly shows the same footage but at a different angle.Apparently he is demonstrating a sonic generator being adapted to help firefighters in Australia.