NBC Viral: Sites for Parks and Recreation and The Office Dan Koelsch, May 7, 2010May 7, 2010 NBC has been go-to channel for viral for a while now, and it has been mostly focused on its Thursday night comedy line up. Our latest update is no different, as Parks and Recreation sees a new viral link, and The Office has a brand new viral webpage. Check it all out after the break. Last night on Parks and Recreation, Leslie (Amy Poehler) volunteered to host a charity telethon and is given the unappealing 2 a.m. to 6 a.m. shift. If you watched, you may have noticed a link flashing on the screen for the town’s homepage PawneeIndiana.com. While the site itself has been around for awhile, there is now a new page for Pawnee Cares, a donation website for diabetes research that comically doesn’t work. It does, however, link to real organizations, giving a nice humanitarian touch to the sitcom. In last night’s episode of The Office, Michael (Steve Carrell) hired Dwight (Rainn Wilson) to find out if his girlfriend is cheating on him. Fortunately, Dwight is renown private investigator, or so his “Dwight Schrute, P.I.” website says. The site has testimonials, overviews of past cases, payment options (Cash, Euros, Barter, Gold, and Diners Club Card), and some of his impressive credentials.He has speed and accuracy; he can shoot a gun with deadly accuracy at 100 yards, he can run 100 meters in under 10 seconds, and can type 150 words per minute. The Office airs Thursdays on NBC at 9/8c, and Parks and Recreation air right before it at 8:30. Viral Marketing NBCParks and RecreationThe Office
Viral Marketing FX Series “Lights Out” Wants You To Knock Out A Heavyweight January 4, 2011Basic cable is the new home for complex dramas, and FX looks to continue the trend with their boxing series Lights Out. The show follows heavyweight fighter Patrick ‘Lights’ Leary,” played by Holt McCallany, and FX has created a live-action online game where you can fight Leary. Check out the… Read More
“Tangled” Round Up: Contest, Ads, And Interviews October 25, 2010Disney’s Tangled had a huge jump in their marketing not to long ago, and as expected it was the first of many more to come. A few wanted/found videos uploaded to YouTube aren’t the only things Tangled is giving us, though. Learn about Tangled sweepstakes, wanted ads, and more after… Read More
Find Out If You Are Expendable June 19, 2010The consensus among most moviegoers is that the summer season thus far has been a bit of a dud. Already halfway through June, few high profile films have caught and maintained the attention of the public. Studios are mobilizing their marketing campaigns around the remaining releases this summer in hopes… Read More