Extended Commercial Shows Conan O’Brien Really Cares About Curtains Dan Koelsch, November 9, 2010November 9, 2010 American Express has an extended 2 minute commercial that features Conan O’Brien traveling across India to get only the best ingredients to make some curtains (presumably for his new late night show). It’s pretty funny and plays almost like a short film, so take a look after the break. This is part of American Express’ “Take Charge” campaign, in which they say “When you’re serious about entertainment, every detail counts.” Viral Marketing Viral Videos American ExpressConan O'BrienViral video
“TRON: Legacy” UK Premiere and Aftershow Videos December 7, 2010The UK film blog HeyUGuys had the UK Premiere of TRON: Legacy covered rather thoroughly with their video report and photos, as well as their report on the aftershow. For all the cool photos and details, check out the site, but you can see the videos for both events right… Read More
2012: San Francisco Drop Results (Update: Code Broken!) October 21, 2009October 22, 2009Update: The code for the message has been decoded! Thanks to Rowan for the effort, it was apparently very difficult. Take a look: Re: Project Naaczaal Status Briefing, October 20 We have encountered some significant challenges regarding site location, and we are bringing our allies to table to negotiate on… Read More
How “The Secret Life Of Walter Mitty’ Viral Campaign Got Turned Upside Down (But All For A Good Cause) December 20, 2013December 20, 2013We’ve recently seen how Paramount Pictures has basically changed the way we view viral marketing campaigns when they put Anchorman 2: The Legend Continue‘s headlining character, Ron Burgundy, as the face of Dodge ads, Ben and Jerry’s ice cream, museum exhibits, and news broadcasts ranging from local to nationwide. That’s… Read More