Tron Tuesday: The Vehicles of Tron Michael Lee, November 23, 2010November 25, 2010 Its Tron Tuesday again, which means Disney has released another TRON: Legacy-related promotion. We have seen posters, samples of the Tron: Legacy Score, and clips from the movie. This Tron Tuesday’s promotion comes in the form of a video featuring the vehicles of the Grid. Hit the jump to see the featurette. As you may have guessed this video give us an insight on the lightcycles, the light runner, the solar sailer, and other methods of transportation for the world of Tron. TRON: Legacy hits theaters on December 17th. Follow our viral campaign coverage if the film here. Viral Marketing Tron LegacyTron TuesdayViral video
Salt: Day X Exists Mission 2 Now Live May 26, 2010May 26, 2010As we previously reported, Columbia Picture’s Salt, starring Angelina Jolie, has interactive story you can participate at their official website. Every week there is a new mission, last week you were first contacted by Evelyn Salt (Jolie) and forced to lie to your boss. This week your photography skills are… Read More
Apollo 18: New (Last?) Document, Arcade Game, and Final Trailer August 30, 2011Dimension Films’ Apollo 18 finally opens in just a few days, so they have ramped their marketing efforts with possibly the last element of their viral campaign, a Facebook arcade game, and one more trailer. Get all the details after the break. Read More
Ridley Scott Talks About Next Stage of Prometheus Viral Campaign in Empire Magazine March 28, 2012Ridley Scott’s Prometheus is featured prominently in the new issue of Empire Magazine, and Scott talks about the film’s viral campaign for a bit. For us waiting to see what’s next, this should wet your whistle a bit. Read what he had to say after the jump. Read More