Super 8, Battle: Los Angeles, And More To Air Super Bowl Spots Alex Gerage, January 22, 2011 While speculation has grown quite fierce in recent weeks, it appears we finally have a solid idea of what films will be advertised during Super Bowl XLV. The Hollywood Reporter has released the list of films that viewers can expect to see commercials for both before and during the game. Hit the jump to see what is in store.Even with an approximate $3 million price tag per 30 second spot, it appears movie studios are going all out as far as buying up space for some of 2011’s biggest releases. A number of films will have spots during the game, including a few that we have covered for their viral marketing efforts: Super 8, Limitless, Transformers: Dark of the Moon, Thor, Captain America: The First Avenger, Cowboys & Aliens, Pirates of the Caribbean: On Stranger Tides, and Rango. In what many deem is a cost effective decision, The Hollywood Reporter also notes that several films, including Battle: Los Angeles, The Eagle, Kung Fu Panda 2, Priest, and Just Go With It, will be represented during pregame festivities. As the big game approaches, expect to see more information emerge over what specifically viewers will see in these commercials. I know I am most excited to finally see some footage from Captain America: The First Avenger. If there’s a particular spot you are looking forward to, let us know what it is in the comments section below. The Super Bowl will air on Fox on February 6th. News Viral Marketing Battle: Los AngelesLimitlessSuper 8Super Bowl
Rap Song Featured On ABC’s “Castle” Available Online As Music Video February 9, 2011On Monday night’s episode of ABC’s Castle, Beckett and Castle are investigating the death of a lottery winner. In the course of their investigation, they meet two thugs (and brothers) who are recording their first rap album. We actually get to hear a bit of it, and now the whole… Read More
Online Version of “Super 8” TV Spot Being Updated Regularly With New Images February 10, 2011March 11, 2011This helps explain some of the confusion we’ve been having. The guys over at Unfiction figured out that the 30 second trailer for Super 8 available from Apple is actually being updated regularly with new images in the final lens shot. We have some of the new images, which again… Read More
Viral Video Round-Up: Pocahontas Parody, Harry Potter Pole Dance, GLEE’s Super Bowl Ad, Silence is Golden, and Nooo! February 9, 2011Viral videos are like cattle. They are wild beasts that sometimes need to be rounded up to keep control. After the break see some of the most recent cattle grazing the Internets. Read More