Latest Update To “Super 8” Trailer Teases “Battle: Los Angeles” Connection Dan Koelsch, February 23, 2011March 11, 2011 If you’ve been following our coverage of Super 8, then you know that the 30 second trailer available on Apple.com has been getting periodic updates to the images shown in the camera lens at the end. After the break we the images from the last update this weekend, as well as why one of them might actually have a connection to another alien movie. In the composite above, you may not be able to see it, but one of the new images actually has the date 3/11/11 on it. Could this be when we see a full trailer for the June film? There are actually two alien-related movies being released in theaters that day, Mars Needs Moms! and Battle: Los Angeles. Since the plot of Super 8 most likely involves an alien, the trailer could be attached to either of these films. However, the tone and target audience for Super 8 seems to match more closely with Battle: Los Angeles, which also happens to be the bigger film, so I expect that to have the trailer.What do you think the date means? See the image flipped around below.Source: Super 8 News ARGs & Campaigns Viral Marketing Battle: Los AngelesSuper 8Super 8 TV Spot
New Film Clip Revealed Through Mark of the Spider-Man Viral Campaign February 18, 2012March 21, 2012Mark of the Spider-Man, Sony’s viral campaign for The Amazing Spider-Man, has been in full swing this past week by having fans in six locations “tag” walls with Spider-Man graffiti. Now that all locations are finished, what’s next? How about a clip from the film itself? Read More
iPhone 4: New Video Features, Commercial Directed By Academy Award Winner Sam Mendes June 7, 2010June 7, 2010Apple Inc. has a storied history of using accomplished directors for their commercials. They usually reserve the effort for big changes or campaigns, and their latest is no different. The Cupertino-based computer company has tapped Oscar winner Sam Mendes (American Beauty) to direct a commercial for the iPhone 4, announced… Read More
New “Iron Man 3” Viral Site Invites You To ‘Become Iron Man’! February 14, 2013February 15, 2013Briefly: Iron Man 3 is a few months away and it looks like Marvel Studios is launching a viral campaign for the Shane Black-directed picture. Stark Industries is looking for test subjects, but for what exactly? Registration to ‘Become Iron Man‘ is not yet open however don’t let that stop… Read More