Flynn Lives: “TRON: The Next Day” Blu-ray Footage Leaked Online Nick Butler, March 12, 2011March 12, 2011 A few months ago, it was reported that new scenes, possibly even a teaser for ‘TR3N’, would be included with the DVD Extras of TRON: Legacy. At least one of those extras leaked online earlier today. The video is both a continuation and a brief summary of the viral campaign, and hints towards the confirmed third installment of the TRON series. Watch the video after the break. The video will probably be removed soon, so if it doesn’t play let us know (@MovieViral) and we’ll work to find a new one.The intentions of this video aren’t clear, but it could be hinting at the plot of TRON 3 or the plot of the TRON 3 viral campaign. There may be hidden images in this footage, but we haven’t found anything yet, and we’ll update this article if anything is found. Either way, It’s a pretty cool addition for those of us who the campaign.[Thanks to @CoreyMPAnderson] TRON: Legacy hits shelves on April 5th. For our coverage of the Flynn Lives campaign, visit the viral page for Tron: Legacy. UPDATE:This one may have slipped past those who haven’t seen the original TRON, but one of the film’s characters makes a reappearance in this video. Roy “RAM” Kleinberg, who turns out happens to be Zack Attack from the Flynn Lives viral, is played by Dan Shor, who played the program RAM in the original film. While never revealed in TRON, we now who the user is that created the program. Here’s a picture of RAM from the original 1982 TRON. ARGs & Campaigns Viral Marketing Viral News Viral Videos DVD ExtraFlynn LivesTronTron Legacy
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Panem October Aftermath: Rowan the Gamemaster Speaks Out About Lionsgate Issue September 22, 2011September 22, 2011A few months back we reported the launch of an ARG for the highly anticipated adaptation of The Hunger Games. But hours after our article went up, we quickly had to take it down. We were informed that Lionsgate (the studio behind the adaptation) was not behind the marketing and… Read More
How To Turn a Regular Ad Viral: 11 Creative Billboards November 24, 2009November 23, 2009It’s hard to get your brand recognized nowadays with all the advertising noise out in the world, the Internet, and TV. Thus, you need to find a way to separate yourself from the bunch. ARGs and viral campaigns are one way to do that, but you can do it on… Read More
Dan Shor was also the guy who asked Alan for popcorn in the cubicle scene. there was the nod to this in the Next Day with Alan taking some of his popcorn when he arrived.