Green Lantern Website Launches “Infinite Oath” Caleb Hamilton, May 18, 2011 The Green Lantern website has unveiled a new, interactive section that allows users to upload videos of themselves reciting the Green Lantern Corps oath. Do you know the oath by heart? Do you wake up every morning and recite it? If so (and if not, that’s okay), this site is for you!When you arrive at the site, you will be greeted by a wall of pictures of people who have already uploaded their version of the oath, which you can watch for inspiration. You too, can become a Green Lantern in a matter of seconds by uploading your version of the oath via YouTube. Afterwards, your video will appear on the wall below and you will officially become a Green Lantern! Try it for yourself and post your video in the comments below!Green Lantern opens in 3D on June 17th. Viral Marketing Green Lantern
Disney Shakeups May Affect Future Marketing November 26, 2009November 26, 2009It appears the House of Mouse is undergoing further changes. The Los Angeles Times has an engaging article about the current decisions being made at the Walt Disney Company. It seems film studio head Rich Ross is letting many of the organization’s mainstays go, and wants to usher in a new… Read More
Watch the First Episode of Interactive Social Film “The Beauty Inside” August 15, 2012The Beauty Inside is a new interactive web series from Toshiba and Intel, makers of the social film experience Inside. While the last time around we got to dive to the horror/thriller genre, this time we have a romantic comedy with a unique twist. The first episode debuted tonight, so… Read More
What IF: Se7en September 26, 2009January 23, 2010It’s 1995, and all that anyone is talking about is Se7en. This film, like so many before and after it stunned the audience with its twist ending. People still talk about it to this day and after the question recently put to me by Nick about cult classics during our… Read More