A New App Asks “Are You Smarter Than An Ape?” Caleb Hamilton, July 15, 2011 In the reboot of the Planet of the Apes franchise, Rise of the Planet of the Apes, scientists try to cure Alzheimer’s disease with a drug that leads to the dramatic increase of intelligence in a chimpanzee. Of course, in real-life that sort of thing wouldn’t happen, but it has been proven that chimps are pretty smart already. A new app released by Fox Mobile Entertainment, Inc. wants humans to test their mental ability and find out if they’re smarter than an ape. Find out how after the break. The app titled Apes Will Rise, is available for free download in the Apple App Store for iOS mobile devices and allows you to challenge yourself in a short-term memory test designed by scientists at Kyoto University. In the game, you’ll take the same test, and you can take it on three levels: easy, medium and the highest being at the speed of an ape. In the experiment conducted by Kyoto University, Japanese researchers tested young chimpanzees against university students. The task: remember the location of the numbers 1-9 on a screen and correctly recall the location of the numbers after they’d been covered by a blank square. The chimps completed the task much faster than the humans, proving that humans are not superior to chimps in all cognitive functions.Other features of the app include:The latest videos from the Rise of the Planet of the Apes YouTube channelWatch the latest trailers and learn more about the filmBuy tickets for the movie (When they become available)Learn more about the history of ape intelligence tests Are you smarter than an ape? Let us know in the comments below! Rise of the Planet of the Apes hits theaters August 5th. Viral Marketing 20th Century FoxAppiTunesRise of the Planet of the Apes
“The Girl with the Dragon Tattoo” Viral Leaks Footage and New Site October 20, 2011October 20, 2011The Girl with the Dragon Tattoo has some very exciting new viral activity and it requires some sharp eyes or knowledge of the source material. For those who are unfamiliar with the story disgraced publisher Steig Larsson (Daniel Craig) has been hired by Henrik Vanger, the former CEO of Vanger… Read More
Viral Video Round Up: Moneyball, The Riddler, Empire Strikes Back, Julia Roberts, And More! October 9, 2011October 18, 2011The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break.Pages: 1 2 Read More
Indie Viral: Paul Giamatti’s Cold Souls July 18, 2009July 18, 2009Do you know what this film is? Have you seen the trailer? Our good friends over at FirstShowing have been following Cold Souls for a while, and today they dug up some viral for the flick. The film’s synopsis is as follows: Paralyzed with anxiety over an upcoming role, Paul… Read More