Apollo 18: New Documents Revealed Dan Koelsch, August 21, 2011 Two weeks ago the Apollo 18 viral campaign started back up, and now we have three new documents that seem to be innocuous, but since one looks to be in Russian, we can’t be sure. Check out the updates for the lunar thriller after the break. Apollo 18 is a found footage Sci-Fi horror film about a secret mission to the moon where we find a deadly alien. The documents on the Cerberus Station 9 viral page give a timeline and basic outline of the mission, and we’ve already seen documents from after the mission was complete. Now three more documents have shown up (unlocked with password “Surveillance”), but they don’t seem to tell us much. Two are just checklists, with one being for the “Liberty” lunar module itself. We also have a document in Russian, so maybe there are some clues hidden in there. A commenter on our last post gave the following translation.Secretary General of the ‘expressed his contentment is not the lack of progress in achieving your targets for eapusku spaceflight. RCF-1 request for additional funding was rejected. released resources 11a52 will be more than enough to produce the desired and immediate results. It is essential that the test eapusk Leninsk held on schedule. Since NC-NC-33rd and 43rd are not available, HBC Kuznetsova to deliver an additional 75 NC-15, 23 NK-15 and 15 NC-21 as requested. we are not allowed to dolzhny great achievements nashevo friend Sergei Korolyov – a hero of labor-sotsialisticheskovo been surpassed by any other foreign power.Let us know if you have a better translation or can find a clue in there somewhere. Take a look at the documents below. Apollo 18 opens in theaters on September 2nd. ARGs & Campaigns Viral Marketing Apollo 18Cerberus Station 9
New Study: Film Marketing and the ‘Net October 1, 2009Some interesting research has been released that speaks to the budding importance of viral marketing. According to Variety’s Marc Graser, film marketers are increasingly looking to the internet to promote upcoming movies. He cites a study by Stradella Road, which surveyed 1,547 moviegoers regarding their film consumption habits and where they… Read More
Nicorette Ad Re-Enacts Classic Movie Scenes April 9, 2010April 9, 2010Nicorette has a new commercial where they recreate famous movie scenes that include cigarettes. Only they replace the cigarettes with their Inhalator, which is meant to give nicotine to smokers in a way they are familiar with. Does it work in making it look cool? Watch after the break and… Read More
“Hunger Games” Viral: Get Your District’s ID Card March 24, 2012March 24, 2012The Hunger Games have finally started, but the viral is still going strong! Last month it was announced that all citizens of Panem are required to carry physical DIPs (District Identification Pass). Lionsgate and CafePress partnered to offer Hunger Games fans their own DIPs when they register with The Capitol…. Read More