“Castle” Unveils Blog For Newlywed Characters Dan Koelsch, January 13, 2012January 18, 2012 Wedding websites seem to be the popular go-to viral marketing for television shows. NBC’s Parks and Recreation and The Office (twice) have both had them, and now ABC’s Castle joins the fray. Learn the details after the break. The show came back from its winter hiatus this week with an episode featuring the wedding of Detective Kevin Ryan (Seamus Dever). I don’t want to give any spoilers away, so I’ll just direct you to the couple’s wedding blog. There you can see pictures of the couple and learn about how they met, the proposal, ceremony, reception, and even a bit of the honeymoon. Dever actually live-tweeted during the show, so check out his feed to get his take on the episode.What do you think of the wedding site? Are you tired of seeing these kind of character blogs, or do you like to get a bit deeper into the characters? Let us know in the comments below.Tune into Castle at 10p/9c on Mondays on ABC. Viral Marketing ABCCastle
“Dawn of the Planet of the Apes” Website Opens Up Two Worlds January 26, 2014January 26, 2014A slick new web site promoting Dawn of the Planet of the Apes has kicked the sequel’s marketing into high-gear. The site takes you through different rain-soaked levels of human and ape locations, describing some of the struggles and showing a few character elements. Hit the jump to see more. Read More
2012: Soren Ulfert Has a New Blog and He’s Pissed! September 22, 2009September 22, 2009For those following the 2012 viral campaign, you’ll know that Soren Ulfert was the Communications Director at the Institute for Human Continuity until last week. We all knew something was brewing when Ulfert “resigned” from the IHC, and we were right. After a few days of silence, Ulfert is back,… Read More
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