“Castle” Unveils Blog For Newlywed Characters Dan Koelsch, January 13, 2012January 18, 2012 Wedding websites seem to be the popular go-to viral marketing for television shows. NBC’s Parks and Recreation and The Office (twice) have both had them, and now ABC’s Castle joins the fray. Learn the details after the break. The show came back from its winter hiatus this week with an episode featuring the wedding of Detective Kevin Ryan (Seamus Dever). I don’t want to give any spoilers away, so I’ll just direct you to the couple’s wedding blog. There you can see pictures of the couple and learn about how they met, the proposal, ceremony, reception, and even a bit of the honeymoon. Dever actually live-tweeted during the show, so check out his feed to get his take on the episode.What do you think of the wedding site? Are you tired of seeing these kind of character blogs, or do you like to get a bit deeper into the characters? Let us know in the comments below.Tune into Castle at 10p/9c on Mondays on ABC. Viral Marketing ABCCastle
Tribeca Film Fest Announces New Transmedia Award August 7, 2012The Tribeca Film Festival announced today that they would be creating a new award for transmedia projects to “celebrate new trends in digital media and recognize these transmedia creators who employ an innovative, interactive, web-based or multi-platform approach to story creation.” More after the break. Read More
“X-Men: First Class” X-Pert Series: Nicholas Hoult Answers Questions About Beast March 23, 2011March 23, 2011In early February, 20th Century Fox launched the X-Men: First Class Facebook page to reveal the film’s first teaser trailer. It was then announced that fans could ask the cast and crew questions through a feature called ‘X-Perts’. Earlier this month, First Class producer and director of the first two… Read More
Tron Legacy: What You Get For Playing The Game February 24, 2010December 1, 2010Right now cities around the world have locations in arcades where you can get a code for the new Tron Legacy Flynn Lives ARG. The question is, what is the experience like, and what exactly do you get? Luckily we have a play-by-play by a player (or “operative”) who got… Read More