Marvel’s “The Avengers” Makes Advertising Push With New Poster and Trailer Dan Koelsch, February 29, 2012February 29, 2012 What might be this summer’s biggest blockbuster, Marvel’s The Avengers, opens in just over 2 months, but the marketing push has been limited considering it’s scope (and budget). Now, we finally have a non-teaser theatrical poster (released yesterday) and a trailer (released this morning) that shows off a lot more fighting, not to mention more Hulk. Check out both after the break. I love the trailer, especially seeing Hulk save Iron Man. You can download the trailer from Apple. Let us know what you think of both the trailer and the poster in the comments below!Walt Disney Pictures releases The Avengers in 3D on May 4th. Follow the film on Facebook, Twitter, and YouTube. Follow our coverage of the film and its viral campaign by clicking here. Viral Marketing Viral Videos DisneyMarvelPosterThe AvengersTrailer
The Boondock Saints: Viral Made Simple February 9, 2010February 9, 2010Back in December, I wrote an article discussing the old school word of mouth viral for the film The Boondock Saints, and how it was relying strictly on how bad it’s fans wanted to see the first film in the theaters. No flashy gimmicks. No websites with secret passwords (although… Read More
Viral Update: Disturbing Anonymous Viral Video Leads To More Videos and Speculation March 3, 2010March 5, 2010You may remember back in December when we showed you a really odd video that we thought might be part of a promotion for the band Animal Collective or even Nine Inch Nails. Well, we have a bit more information on the video, which now is a series of disturbing… Read More
2 More “Paranormal Activity 2” Clips September 27, 2010September 27, 2010Yesterday, we posted 4 viral videos that are being sent out for Paranormal Activity 2, and now, 2 more have been found. When the first film came out, it relied on word of mouth, and footage of the audience. Now, this film is going into a beautiful direction of it’s… Read More