You Got Your District 9 In My 2012 Scott Caldwell, August 14, 2009August 14, 2009 So hopefully it was the same for all viewers of District 9 this weekend, that you got a sneak peek at some new stuff from 2012. This would have been BEFORE the previews, so if you were late, then you may just have to wait for it to be released online. The scene shows Charlie Frost, our beloved wikipedia of 2012 info, taking calls, as he does in his viral videos. However, a straggler shows up to his basement to find out just what he’s blabbering about. It’s none other than Jackson Curtis (John Cusack)! Charlie continues to school Mr. Curtis in the art of the apocalypse all while informing him of his free blog, which he does not name. He tells him to watch this (from ThisIsTheEnd.com): It then goes into clips that we have all seen from the trailer. Then, at the end, www.thisistheend.com shows on the screen. It’s interesting that the official site whowillsurvive2012.com is not mentioned. Wonderful way to plug another Sony film. I could hear some people’s confusion, and interest when the site came to the screen. Very smart move by Sony to get the next viral noticed. District 9 is in theaters now, and 2012 will be released November 13th. For more information on the 2012 viral campaign, check out our 2012 page. Viral Marketing 2012District 9
Honda Releases Extended Version of “Ferris Bueller” Super Bowl Ad January 30, 2012January 30, 2012Last week, a very short teaser for a Super Bowl ad featuring Matthew Broderick as Ferris Bueller hit the web. There were many theories surrounding the video’s meaning, but it was soon revealed that it was a teaser for a Honda ad. Today, that commercial is available to see before… Read More
The Office Webisodes Return With “The Podcast” January 24, 2011NBC’s The Office returned after the holiday hiatus last week, and with it, we got another round of webisodes. This time the three episodes of “The Podcast” feature relative newcomer Gabe (Zach Woods) trying to impress corporate by recording a podcast for the Sabre website, but his plans quickly unravel…. Read More
You Can Get George A. Romero a Well Deserved Star October 2, 2012October 2, 2012It’s October. The simple fact of the matter for movie buffs is that October brings one thing. No, not love stories of corduroy fashions and multibuttoned sweaters with acorns and leaves. It brings us horror. This is the month of Halloween. No other month has such a dedication to respect… Read More