Alan’s Insanity Expressed On New “The Hangover Part III” Tumblr Michael Lee, April 17, 2013April 17, 2013 While there have been some great tumblr sites that were used for some viral marketing campaigns, there are a few that feel like they are last ditch efforts from the digital marketing department. Take for instance the latest tumblr for The Hangover Part III, set up by the WB team. To call it a weak viral marketing campaign would be a bit to generous. Hit the jump to find out why.All the tumblr really is, is just some sort of Alan-themed tumblr. There is a giraffe cursor and a howling wolf in the background. There is a variety of photos and drawings that can only come from someone like Alan. Honestly it doesn’t feel like it ties in with the film itself.Regardless, the tumblr is set up, it is here, and it’s really not that great. Here are a couple photos to emphasize just how underwhelming the site is. The Hangover Part III opens in theaters on May 24. Viral Marketing Viral News The Hangover Part IIITodd PhillipsWarner BrosZach Galifianakis
There Is Still Hope For A Viral Campaign for “The Dark Knight Rises” December 7, 2011When we last talked about the potential for a viral campaign for The Dark Knight Rises in June, things didn’t look too good. 42 Entertainment, the company behind The Dark Knight‘s Why So Serious? campaign, was not on board, and nothing seemed to be imminent. Now it’s December, and we… Read More
Knight and Day Interactive Trailer Lets You Help Tom Cruise Fight Bad Guys June 18, 2010August 5, 2010I’ve been a little harsh on Tom Cruise lately. Well, technically I’ve been hard on his new film, Knight and Day, for its attempts at making viral videos. However, I do have to say that the film looks fantastic, and we’re just now starting to hear reviews that match that… Read More
Seven Psychopaths: Help Charlie Find His Shih Tzu September 23, 2012Seven Psychopaths is a comedy action film from CBS Films with an odd, yet strangely alluring, premise. Christopher Walken and Sam Rockwell are dog thieves who unwittingly steal a dog from Charlie Costello, an unpredictable gangster. After the break, find out how Costello has gone public with his efforts to… Read More