OPHA Launches Simian Flu Viral Website For “Dawn Of The Planet Of The Apes” David Weaver, July 22, 2013 At the end of 2011 film Rise of the Planet of the Apes, we were shown a very brief glimpse of the viral outbreak as it reached across the globe. In preparation for the ensuing epidemic that precedes the upcoming sequel, Dawn of the Planet of the Apes, 20th Century Fox has launched a new viral website for the fictional Office of Public Health Awareness (OPHA). Find out what you can do to help stop the spread of the Simian Flu after the break.The OPHA has provided a number of helpful tips on best determining who is at risk, what the known symptoms are and even has a global projection of what will happen if the Flu goes unopposed. On top of all the graphs and charts readily available, you can also get updates from the public via their twitter feed and watch the PSA video located below.Make sure to visit the official OPHA website on the Simian Flu virus at Simianflu.com and catch up on all the latest information. Your life just may depend on it.By the way, some of this viral marketing hit Comic-Con this past week, as surgical masks were handed out in the Gaslamp district to protect humans from the Simian Flu. We’ll stay on top of this viral campaign as it develops, and read the prequel comic to find out even more about what happens between the films. ARGs & Campaigns Viral Marketing Viral Videos Comic-ConDawn of the Planet of the Apes
LA Times Video Re-Cap of “TRON: Legacy” Viral February 10, 2011Jay West of the Los Angeles Times’ Hero Complex blog has posted a video summary of the TRON: Legacy viral/ARG campaign. It’s a pretty solid review, so check it out after the break. Read More
Aspiring Fashion Designer Campaigns Online to Design Jennifer Lawrence’s Oscar Dress January 16, 2013Marcus King is an aspiring fashion designer from Rancho Cucamonga, California, and he posted a video this week to YouTube to make a pitch to Jennifer Lawrence. King wants to design the Oscar nominee’s dress for this year’s ceremony. Watch his pitch after the break. Read More
Mission Icefly Website Slowly Reveals Cities June 27, 2011June 27, 2011Over the weekend, we told you about a big update to the Mission Icefly/Test Subjects Needed viral campaign. Not only did we get a distorted video of Terry O’Quinn, but we got letters at the bottom of the Mission Icefly website. Now we know what those letters make out, and… Read More