Viral Website For “Star Wars Rebels” Promotes TIE Fighters Dan Koelsch, October 21, 2013 Lucasfilm has created a website for their fictional company Sienar Fleet Systems, a major ship manufacturer in the Star Wars universe. The website, sienarfleetsystems.com, seems to have been made for the new animated show Star Wars Rebels, which debuts next year. It’s just an image right now (see above), but we’ll let you know more is added to the website. Thanks to Jay West for the heads up. Viral Marketing Star WarsStar Wars Rebels
Uber Offers A Pickup From Transformer Optimus Prime In Marketing Tie-In June 16, 2014June 16, 2014Popular ride service Uber has been seriously disrupting the taxi space for a while. They’ve recently had some real challenges in cities like London (where the cabbies there are striking over the service). While that serious drama unfolds, Uber appears to be having a little fun too. Uber and Transformers: Age… Read More
Feature-Length Behind-the-Scenes Documentary of “The Social Network” Posted Online February 2, 2011The Blu-Ray release for The Social Network is chock-full of impressive extras, and one of those is a 93 minute documentary called “How Did They Ever Make a Movie of Facebook?”, which is a behind-the-scenes of the award-winning film. For those too cheap to make the purchase, IMDB has kindly… Read More
Writer Damon Lindelof Talks About “Prometheus” Viral Campaign August 4, 2012August 4, 2012The Wall Street Journal has a really interesting interview with Prometheus writer Damon Lindelof about the film’s viral campaign. The campaign kicked off with the TED conference video and focused on Weyland Corp., the company funding the trip. WSJ’s interview focuses on the various viral videos put out, including ones… Read More