‘RoboCop’ PSA Aims To Kill Drunk Drivers Michael Lee, December 18, 2013December 18, 2013 In an attempt to deter drunk driving this holiday season, Sony Pictures RoboCop and the National Highway Safety Administration have teamed for a brand new anti-drunk driving PSA. In it we see our titular hero apprehending suspects with the kind of technology our law enforcement can only dream of. Plus the sight of a half-man and half-machine cop should make any drunk driver wet their pants.Hit the jump to see the entire video.Not sure threatening people with a character who does not even exist will work. We don’t even have the technology to read alcoholic content without having the accused breath into a machine or give a sample of blood, so why make a PSA with RoboCop – who, again, doesn’t exist -, who has the ability to read blood alcohol level before he can make a traffic stop. This PSA had good intentions, but let’s face it, we don’t need someone like RoboCop to tell us the consequences of driving under the influence.Directed by Jose Padilha, the rebooted RoboCop stars Joel Kinnaman, Gary Oldman, Samuel L. Jackson, Michael Keaton, Abbie Cornish, and Jackie Earle Haley. Sony Pictures will release the film into theaters on February 4, 2014. Viral Marketing Viral News Viral Videos Jose PadilhaNational Highway Safety AdminstrationPSARobocopSony Pictures
Let Me In’s “Bloody” Viral Marketing July 14, 2010July 16, 2010To me, one of the best forms of viral marketing is that physical piece that gives the recipient a special feeling. Sometimes it’s a cell phone or a flash drive with confidential info. Perhaps it’s a wallet or a birthday cake. And sometimes, it’s a funnel…. with dried up blood… Read More
‘Tusk’ Clip: Michael Park Psychotically Recites “Itsy Bitsy Spider” September 19, 2014September 19, 2014One of the things that I liked about Kevin Smith‘s Tusk is Michael Park‘s performance, which was bizarre and crazy rolled into one. Everything after the second act seems to fall apart, but it is Parks that manages to hold the film together. Now if you are still deciding on… Read More
2012: Post-2012 World Leader Election August 10, 2009August 10, 2009The Institute for Human Continuity has officially started the election for the Post-2012 world leader. Dr. Soren Ulfert (The IHC Communications Director) sent out a new email, which you can read below. August 10, 2009 I am thrilled to announce that as of today, the search for the Leader of… Read More