Castle: “Heat Wave”, the Novel From the Series, is Now Available Dan Koelsch, October 15, 2009October 15, 2009 Even we at MovieViral miss good viral news sometimes, and this is one that I am personally upset about not knowing. ABC’s hit show Castle is about a well-renown writer of detective novels (played to perfection by Nathan Fillion) who follows around a real detective (portrayed by Stana Katic) who is his next novel series subject, whether she likes it or not. The first novel, Heat Wave (the character’s name is Nikki Heat) was shown being released during the season two premiere this September. I am a big fan of the show, so I’ve always wanted to read one of Castle’s novels. It looks like ABC read my mind, because on September 29, Heat Wave, published by Hyperion, was released in bookstores. I have yet to pick up a copy myself, but I will surely will soon, especially if it stays at eleven bucks on Amazon. The real author of book has yet to be revealed, so if you feel skittish about dropping the dough for the bestselling novel, you’re in luck. ABC is releasing the first half of the book by chapter in weekly segments, so you can read quite a bit before you decide to buy it. Check it out for yourself and let us know what you think. Castle airs on Mondays on ABC at 10/9c. Castle: The Complete First Season is now available on DVD. Viral Marketing Castle
Special Tron-Inspired Covers To Debut For Upcoming Marvel Comics October 19, 2010October 19, 2010While the big Disney/Marvel news this week may have been the official announcement of Disney taking over distribution of Marvel films from Paramount, we are seeing other ways in which Disney’s new ownership of the comics brand is taking effect. Disney is promoting its upcoming Tron Legacy by changing some… Read More
Not Like Mike: The Jordan-Utah Flash Fiasco December 11, 2009In what may be the first major viral marketing event in the history of sports (at least to my knowledge), the NBA Developmental League’s Utah Flash is reaping the success (and failure) of an elaborate campaign. Ryan Corazza has the scoop at ESPN. Apparently, Flash flans were under the assumption they were… Read More
Watch the First Episode of Interactive Social Film “The Beauty Inside” August 15, 2012The Beauty Inside is a new interactive web series from Toshiba and Intel, makers of the social film experience Inside. While the last time around we got to dive to the horror/thriller genre, this time we have a romantic comedy with a unique twist. The first episode debuted tonight, so… Read More