Prison Inmates Dance To MJ’s This Is It Anthony, January 26, 2010 Yahoo‘s blog Hip-Hop Media Training has a new article by Billy Johnson, Jr. about one of Michael Jackson’s former choreographers (Travis Payne) teaching 1,500 Filipino high security prison inmates (in 2 hours mind you!) a routine of “They Don’t Really Care About Us” from Jackson’s planned This Is It tour (and eventual movie). Check out the video after the jump. I think the video is pretty spectacular, especially since the article states that initially the inmates wanted nothing to to do with the opportunity. There must have been some serious tension prior, but somehow it really did all come together. The song itself is pretty powerful, but to have this rendition with an army like stomp to it really does make it pop. I think they did Michael proud. This isn’t a new idea either. You may remember the great Thriller viral video that’s been around for awhile. This video’s release is very timely, since today “This Is It” released today on DVD and Blu-Ray. Dancing Inmates – Michael Jackson's This Is It @ Yahoo! Video Viral Marketing Michael JacksonThis Is It
SNL Takes On Californians, The Avengers, and More With Host Jeremy Renner November 18, 2012Actor Jeremy Renner hosted Saturday Night Live this weekend on NBC, and he participated in quite a few movie-themed skits. Check some of the sketches after the break, including Renner reprising his role as Hawkeye in The Avengers. Read More
Viral Trends: Advertising Age’s “Next Five Years” of Marketing October 11, 2012There has always been one caveat to viral marketing in the movie industry. Although the innovation and opportunities within the field are apparent, and as successful as some viral marketing campaigns have been, writers and researchers on the topic have been unwilling to look past the impact of television and… Read More
Giant Gollum Installed at New Zealand Airport October 27, 2012October 27, 2012It’s no secret that New Zealand’s recent economy has basically revolved around the Lord of the Rings films being filmed there. In fact, when there was talk that The Hobbit (which at the time was only two films) might not film in New Zealand, some estimated it would cost the… Read More