Viral Marketing Crazy Bradley Cooper Drug Commercial Is Really Viral Video For Movie Dan Koelsch, December 9, 2010December 10, 2010 TMZ of all places reported yesterday on a rather interesting video that’s hit the web. It’s a commercial for a drug called NZT, and Bradley Cooper (though never named) is the sponsor. There’s even a website for the drug. While the ad and website boast the drug’s amazing abilities (and…
ARGs & Campaigns Flynn Lives: End of Line For The “TRON: Legacy” Viral Campaign Jonathan Allain, December 8, 2010October 18, 2011 So you might be aware of this thing called TRON: Legacy that has been steamrolling its way through entertainment culture with resounding hype heard ‘round the world. You may not know just how deep the hype rabbit-hole goes, though. Today is the proof in the electroluminescent pudding: hundreds of people…
Viral Video: Joseph Kosinski’s Fake Commercial for the “iSpec” Dan Koelsch, December 8, 2010December 15, 2010 With TRON: Legacy just around the corner, you be wondering who director Joseph Kosinki is, especially since this will be his first feature film. Kosinki has made a name for himself as a commercial director, and /Film reminds us of the video that partly convinced producer Sean Bailey to go…
Viral Video: Jason Statham Enters the World of Warcraft Dan Koelsch, December 8, 2010 RipeTV have put together a rather funny video that takes footage of Jason Statham (at least mostly, if not entirely, from next month’s The Mechanic) and cuts in some video and audio dubbing to make what looks like a trailer for an action film in which Statham is on the…
The Next “Battle: Los Angeles” Viral Stage? Scott Caldwell, December 7, 2010January 19, 2011 While it was just the other day, we wrote about the hidden sounds on the new interactive website for Battle: Los Angeles, we now have what could be more of an unannounced placeholder for a future viral campaign. While the site does nothing, and yet again has Sony’s name all…