Tron Legacy Viral Adds Countdown to New Trailer? Corey, February 15, 2010August 17, 2010 Way back at San Diego Comic-Con 2009, Disney Pictures released the beginning of their viral campaign for the much anticipated Tron Legacy, the sequel to the 1982 sci-fi action adventure film starring Jeff Bridges. 42 Entertainment, the same people behind The Dark Knight‘s amazing viral campaign, were given the opportunity to do the viral for the upcoming Disney film, starting out with tokens to an actual arcade called Flynn’s Arcade, where we later found out about the site Flynn Lives. Earlier today ComingSoon reported that the Flynn Lives group sent one if his readers a box containing a rather odd star. Find out more after the jump. On the box was “/zerohour”, which after some digging, leads to the website flynnlives.com/zerohour and a rather odd retro video game when you finally get to the website. Apparently the stars (similar to the one in the box) are part of a code that is a countdown to “zero hour”. Zero hour falls on February 24th, 2010. But what does zero hour mean? Many bloggers believe that zero hour is when we will get the new trailer for Tron Legacy. What do you think? Viral Marketing 42 EntertainmentTronTron Legacy
The Man of Steel: Financial Success of Superman [Infographic] June 4, 2013In honor of Superman’s 75th anniversary and this month’s release of Man of Steel, FinancesOnline.com created an infographic that shows how financially strong the super brand is. Check it out after the break. Read More
Intel and Toshiba’s “The Beauty Inside” Could Star You July 29, 2012Last summer, we covered a social media film experience called Inside, which was sponsored by Intel and Toshiba. While it got a lot of followers, the end result had mixed reactions. However, the computer company was not fazed, and they are back at it again this summer. Get the details… Read More
The Daily Bugle Debuts on Tumblr; Hints at Expanding “Amazing Spider-Man” Universe July 21, 2013July 21, 2013It looks like The Daily Bugle is finally caught up with the times and has started publishing online. The fictional newspaper has launched a Tumblr page, dropping hints about the plot of the upcoming The Amazing Spider-Man 2. More info after the jump. Read More