Even More District 9 Banners and Posters Dan Koelsch, June 9, 2009June 15, 2009 This past week even more District 9 signs have shown up around Los Angeles and other major cities. You can see the full collection of banners, posters, and billboards by Sony in high quality here. There’s also a new version of the target practice poster that is just the target, as seen below.So, not much, but still interesting. I really like the creativeness of the signs and their placement. I’m also glad there’s a one-stop-shop for these. Thanks to FirstShowing for the heads up.In other District 9 news, there is a rumor circulating that a new trailer will be out this month, possibly in front of Pelham 123, since Sony is one of the studios behind that film. Keep an eye out this weekend if you see the Denzel Washington thriller. Viral Marketing District 9
Effie Awards: HBO and CNN Win Gold, CBS Wins Silver June 10, 2010The Effie Awards, founded in 1968 by the American Marketing Association, recognize the most “effective advertising efforts” in the country. This year’s event was held on Tuesday night, and while most of the categories and winners were regular campaigns, a viral campaign and a few networks got onto the list. Read More
Sony Brings “Heavy Rain” to the ARG World! January 30, 2010January 30, 2010This week, Sony began a 3 week (12 days total, 4 per week) viral campaign for their newest PS3 exclusive, Heavy Rain. The game centers on the hunt for a mysterious serial killer called “The Oragami Killer”, as told through the eyes of 4 playable characters, each with their own… Read More
District 9 – Guns and Ammo July 23, 2009June 6, 2010So the other day, Ian had posted an article in regards to a new picture of Agent Wikus (here). Then there was a discussion of the gun he was holding. Well, apparently MNU has ads out for that gun. More after jump! Read More
So they are spending a lot of time on posters and three poor looking websites. They need to make the viral a little more varied. Granted it’s getting attention, but it’s weak